FizzyPop and Modica Group partner with Regional Council to launch text-to-donate service for disaster relief efforts

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HAWKE’S BAY, Today: Specialist digital agency FizzyPop, has partnered with Modica Group, a leading Auckland-based enterprise SMS services provider, and the Hawke’s Bay Regional Council to launch a text-to-donate service for the Hawke’s Bay Disaster Relief Trust.

The service enables people to donate $3 to the trust by texting the number 2923, with all proceeds going towards disaster relief efforts in the wake of Cyclone Gabriel.

Working closely with the council, FizzyPop and Modica Group were able to quickly and efficiently set up the text-to-donate service, which is being launched in market today (Thursday 6 April).

The service is being promoted by local businesses throughout Hawke’s Bay, and both FizzyPop and Modica Group have waived any fees associated with setting up the system.

“We’re proud to be a part of this important initiative to help support disaster relief efforts in our community,” said FizzyPop director Tom Young.

“By partnering with Modica Group and the Hawke’s Bay Regional Council, we were able to leverage our collective expertise to create a simple and effective text-to-donate service that will make it easy for people to contribute to the cause.”


“All parties have waived any fees associated with setting up the system.”

Hawke’s Bay Regional Council digital comms team lead Clare Hollings said: “We’re grateful to FizzyPop and Modica Group for their professionalism and expertise in helping us set up this important service.

“The text-to-donate service will enable us to raise much-needed funds for disaster relief efforts, and we couldn’t have done it without their support.”

Modica Group ceo Stuart Wilson said: “We’re delighted to have worked with FizzyPop and the Hawke’s Bay Regional Council on this project to help people in difficult times.

“Our SMS donations service is part of our broader range of communication platform as a service solutions and is designed to be a simple and effective community engagement tool.

“We are always proud to play a role in helping to make a positive impact on our local communities.”

About FizzyPop
FizzyPop is a leading digital agency based in Hawke’s Bay. With a team of expert digital marketers, designers, and developers, FizzyPop helps businesses of all sizes to achieve their digital goals through innovative and effective marketing strategies.

About Modica Group
Modica Group is a leading enterprise SMS services provider based in Auckland. With a strong focus on innovation and customer service, Modica Group helps businesses of all sizes to leverage the power of SMS messaging to improve their communication and engagement with customers.


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