Australia’s Illawarra Credit Union has launched a new brand identity and television campaign today – produced by Toybox NZ.
The campaign kicks off across the ditch today with the first 30 sec animated TV commercial in the series.
“The launch of the new brand identity and the new brand proposition needed to be communicated visually through the TVC production and the animated world that was developed,” said Nanette Miles, executive producer at Toybox NZ, who partnered with Illawarra Credit Union’s marketing team to create the TVC.
Read the full story in Campaign Brief Australia here
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