Westpac and Saatchi bring fright with insight

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AUCKLAND, Today: Westpac NZ and Saatchi & Saatchi NZ have teamed up on Fear-Free Credit, a horror-inspired campaign showing young Kiwis that credit cards don’t need to be terrifying. Media was led by Spark Foundry NZ, with Digitas NZ handling customer experience.

Sayso puts stories and people at the heart

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AUCKLAND, Today: For nearly two decades, NSPR has been a go-to PR, communications, and talent management agency across Aotearoa and Australia. Founded by Niki Schuck, the boutique firm has quietly partnered with an impressive roster of clients.

Cheeky Toyota billboard lights up test match

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AUCKLAND, Today: Nearly 47,000 fans at Saturday’s All Blacks vs Australia clash were greeted with a cheeky custom video billboard. It teased that one in four of them drove a Toyota, turning the stadium into a giant Toyota ad.