Indian students make a significant contribution to the NZ economy, says Media Design School ceo Darryn Melrose – who was ceo of M&C Saatchi and Aim Proximity Auckland in 2009-2012 – writing in a guest column in yesterday’s NZ Herald.
Big Mobile unveils new products
APAC-wide mobile advertising company Big Mobile has launched Creative Impact, a suite of products and capabilities focused on helping advertisers achieve “a step-change in the calibre of mobile creativity”.
All aboard for new-era radio surveys
New Zealand radio enters a new phase of audience measurement this year when Europe-based research company GfK delivers its first NZ radio survey on May 5.
Arrivals & Departures: Katie Mills exits MediaWorks, 8com taps Noble, Sizmek signs ANZ rep
Comedy performance director Florence Noble has joined 8 (the Transtasman production company previously known as 8com).
ASA children’s codes review call for submissions
New Zealanders are being invited to offer their views on advertising to children, including food, in a major review of the compulsory codes of practice for the advertising industry.
A TVC saved his life – now he fronts new Heart Foundation campaign
For its 2016 campaign, which runs throughout February, the Heart Foundation has enlisted the services of a man whose life was saved directly as a result of watching a TVC during last year’s campaign.
Arrivals & Departures: The Warriors tap Niki Schuck
The Warriors league team has appointed well-known local PR personality Niki Schuck to its board of directors – only the second female board member in the history of the club.
Cannes launches 2016 campaign
The Cannes Lions has released details of its new campaign promoting the 2016 International Festival of Creativity.
Arab women defy stereotypes
DUBAI: Arab women are tech savvy, socially engaged and ready to shake off the stereotypes, according to research released ahead of the Marketing to Women summit in Dubai.
Arrivals & Departures: Colenso bright spark exits, Brandstand taps Orange man
Colenso BBDO creative assistant Aisling Lithgow – the first point of contact at the agency for journos like M+AD – has moved to the UK in search of new opportunities.
