AUCKLAND, Today: P&G Australia New Zealand has teamed up with Olympic champion Dame Lisa Carrington, who will represent the company’s diverse brand portfolio as ambassador.
Arrivals & Departures: We Ordered Creative Trouble. We Got Three
AUCKLAND, Today: Uprooting from London and Melbourne to join Colenso is no small move, and we’re excited to welcome Sienna, Riana, and Zoe to both the agency and Aotearoa.
Pitchblack named #2 Independent Agency at 2025 APAC Effies
AUCKLAND, Today: Pitchblack has taken out the title of #2 Independent Agency of the Year at the 2025 APAC Effies, proving the indie shop can compete with the biggest networks in the region.
New ADMA and NZMA partnership sets shared standard for marketing capability
AUCKLAND, Today: The Association for Data-Driven Marketing & Advertising (ADMA) and the New Zealand Marketing Association (NZMA) have struck a landmark deal to boost marketing capability across Australasia through a future-focused collaboration.
Finalists revealed for 2025 IAB NZ Digital Advertising Awards
AUCKLAND, Today: A record haul of entries has poured into the 2025 IAB New Zealand Digital Advertising Awards, underscoring digital’s central role in business and marketing across Aotearoa.
Payper helps NZ brands get discovered by AI assistants
AUCKLAND, Today: Payper, the Kiwi PR agency built on a results-driven model, has unveiled Generative Engine Optimisation (GEO) — a service designed to help brands appear first when AI tools dish out recommendations.
Arrivals & Departures: Snapchat appoints Clare Rudduck to strengthen agency ties
AUCKLAND, Today: Snap Inc., the company behind Snapchat, has appointed Clare Rudduck as Head of Agency ANZ, boosting Snap’s agency partnerships across Australia and New Zealand. She’ll report directly to Ryan Ferguson, Managing Director of Snapchat ANZ.
The Elephant takes on New Zealand’s hardest conversations
AUCKLAND, Today: A fresh video series is about to hit the Herald, fronted by Miriama Kamo and Mark Crysell. The pair aren’t shying away from uncomfortable topics Kiwis often avoid.
WOO tackles audience measurement at Seoul panel
AUCKLAND, Today: Gideon Adey, WOO Measurement Consultant, is set to take the stage alongside OOH leaders Daewon Kim, CEO & Founder of PODO Media Network, Ichiro T. Jinnai, President of Hivestack Japan, and Elizabeth McIntyre, CEO of OMA and MOVE Australia.
TBWA\NZ takes Gold at 2025 APAC Effies
AUCKLAND, Today: TBWA\New Zealand has scored big at the 2025 APAC Effie Awards, nabbing one of only 12 Gold Effies across the region – and the sole Gold for New Zealand.
