AUCKLAND, Today: Retail media is quickly becoming one of marketing’s hottest topics, with chatter almost rivalling AI. Revenue is booming too, with the US and UK both seeing 23% growth in retail media network advertising.
Please Ignore It says more by saying less
AUCKLAND, Today: You’re usually told to pay attention. But this campaign is asking you not to. For Tourette’s Awareness Month, TANZ and Saatchi & Saatchi have flipped the script with Please Ignore It.
Stuff takes Digital News crown again
AUCKLAND, Today: Stuff Group scooped up 11 of the country’s top journalism prizes at the Voyager Media Awards, including Digital News Provider of the Year — for the second year in a row.
Mons Royale brings the mountains to Auckland
AUCKLAND, Today: Snow’s coming to central Auckland thanks to Mons Royale, who’ve just opened their flagship store in the heart of Britomart.
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Tremains teams up with Rainmakers
AUCKLAND, Today: Rainmakers has landed a major new partnership, winning the media account for national property group Tremains Real Estate after a competitive pitch.
Half of Kiwi SMEs don’t think Budget 2025 will help
AUCKLAND, Today: Kiwi small businesses are eyeing Budget 2025 with mixed feelings, hoping for real support but not fully convinced it’ll deliver, according to Prospa’s latest SME Sentiment Tracker.
Viva Beauty Awards return for 2025
AUCKLAND, Today: Viva and Glow Lab are teaming up again for the 2025 Viva Beauty Awards, celebrating the best in skincare, haircare and cosmetics from across Aotearoa.
Aussie and Kiwi agencies take home 23 Pencils
NEW YORK, Today: Agencies from Australia and New Zealand have bagged 23 Pencils at The One Show 2025, with two standout Golds going to Bear Meets Eagle On Fire and Colenso BBDO.
When you live with cystic fibrosis, no breath is taken for granted
AUCKLAND, Today: Cystic Fibrosis NZ is rallying the marketing and ad world to help raise funds for Kiwis living with cystic fibrosis — and they’ve found a pretty creative way to do it.