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Travel better with a little help from the experts

Editor March 31, 2025News Make a Comment

AUCKLAND, Today: True has teamed up with Flight Centre to encourage more Kiwis to get out and explore, with a campaign focused on making travel better through real, expert support.

A bold new model for smarter marketing hits NZ

Editor March 31, 2025News Make a Comment

AUCKLAND, Today: Art of the Possible has launched in New Zealand and Australia, giving ambitious brands direct access to senior marketing talent—without the overheads, retainers, or bloat of traditional agencies.

From bungy jumps to big brands: Alex Sutherland signs with Reel Factory

Editor March 28, 2025News Make a Comment

AUCKLAND, Today: We’re thrilled to welcome the hugely talented Alex Sutherland to the Reel Factory directors roster – a filmmaker known for bold ideas, cinematic flair and a knack for performance-driven storytelling.

AXIS 2025 winners showcase ‘smart thinking and beautiful craft’

Editor March 28, 2025News Make a Comment

AUCKLAND, Today: Creative minds came together last night as the 45th AXIS Awards lit up Auckland’s Viaduct Events Centre, celebrating standout campaigns from the past year.

From catwalk to charts: Rachel Hunter’s new podcast hits #1

Editor March 27, 2025News Make a Comment

AUCKLAND, Today: Rachel Hunter’s new podcast Human/Spirit has launched to instant success, hitting #1 on Apple Podcasts NZ in its first week.

Momentum adds creative firepower with Alex Kenny

Editor March 27, 2025A+D, News Make a Comment

AUCKLAND, Today: Momentum Group just announced Alex Kenny as Creative Director—beefing up the agency’s digital performance and creative smarts in a big way.

Latest Dunedin tourism campaign takes the scenic route

Editor March 27, 2025News Make a Comment

AUCKLAND, Today: Dunedin’s latest destination campaign has landed, brought to life by creative and production agency Shotover Creative—and it’s all about letting the city speak for itself.

Ogilvy NZ takes the reins on Silver Fern Farms’ global brand

Editor March 27, 2025News Make a Comment

AUCKLAND, Today: Ogilvy NZ is teaming up with Silver Fern Farms as the brand’s new global agency partner, helping drive international growth and cement the company’s global presence.

Phantom’s Future Framing flips the script on poster waste

Editor March 27, 2025News Make a Comment

AUCKLAND, Today: Phantom Billstickers is proud to introduce Future Frames, an innovative and sustainable solution revolutionising street poster advertising in New Zealand. As the demand for custom poster frames grew, so did the environmental impact of traditional repainting methods.

Bold Waikato campaign takes aim at Auckland

Editor March 26, 2025News Make a Comment

AUCKLAND, Today: A new campaign developed by KingSt Advertising for The Mighty Waikato (Hamilton and Waikato Tourism) tells Auckland empty nesters to Get Lost.

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Recent Posts

Partnership in motion: HOYTS and D-BOX shake up cinema

July 1, 2025 | By Editor

AUCKLAND, Today: HOYTS is stepping up its cinema game with 539 new D-BOX haptic recliners across 19 auditoriums — including eight brand new sites across Australia and New Zealand. Read more

WOO launches global Women in WOO network

July 1, 2025 | By Editor

AUCKLAND, Today: The World Out of Home Organization has launched Women in WOO — a global network created to connect, support and inspire women working across the out-of-home industry through mentoring, events and a new international advisory board. Read more

Claire Bridges named jury president for 2025 Epica Awards

July 1, 2025 | By Editor

AUCKLAND, Today: Creativity consultant Claire Bridges has been named president of the 2025 Epica Awards jury — the only global creative awards judged entirely by journalists. Read more

VAST Billboards hits 55 with first Wellington site

July 1, 2025 | By Editor

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Natural health, sweet success at the 2025 Natural Health Products NZ Awards

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June 30, 2025 | By Editor

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Arrivals & Departures

Shining brighter: Three reasons to Rise and Shine

June 27, 2025 | By Editor

AUCKLAND, Today: Rise and Shine is celebrating a trio of well-earned promotions, recognising the growth, dedication and creativity of three team members who all began their journeys as interns. Read more

Arrivals & Departures: World Out of Home Organization expands board

June 27, 2025 | By Editor

AUCKLAND, Today: The World Out of Home Organization has welcomed two fresh faces to its board — Ocean Outdoor’s Tim Bleakley and Multiply Group’s Jawad Hassan. At the same time, Clear Channel’s Martin Corke is stepping down. Read more

Arrivals & Departures: Adhese unveils RMaaS and two key appointments

June 26, 2025 | By Editor

AUCKLAND, Today: Adhese is stepping up its global retail media game with two major hires and the launch of Retail Media as a Service (RMaaS) — a fresh offer built to help retailers run serious media businesses, without doing it all alone. Read more

Arrivals & Departures: Droga5 ANZ appoints Steve Kane to lead NZ office

June 26, 2025 | By Editor

AUCKLAND, Today: Droga5 ANZ has just announced Steve Kane as Principal Director of its New Zealand office. He brings with him 30 years of creative and leadership experience across PR, advertising and award-winning campaigns. Read more

Arrivals & Departures: Droga5 promotes Christie Cooper and James Conner to ECDs

June 17, 2025 | By Editor

AUCKLAND, Today: Droga5 ANZ has levelled up its creative ranks, promoting Christie Cooper and James Conner to Executive Creative Directors. The pair will report directly to Co-Chief Creative Officers Barbara Humphries and Damon Stapleton, effective immediately Read more

Arrivals & Departures: Colin Davis joins The Gardening Club to drive AI-led innovation

June 13, 2025 | By Editor

AUCKLAND, Today: The Sweetshop’s AI-focused creative studio The Gardening Club just got a major boost, welcoming Colin Davis as Global Head of Innovation — and yep, they’re feeling pretty damn lucky about it. Read more

Arrivals & Departures: Simon Redwood steps into creative lead role at Multiplied

June 11, 2025 | By Editor

AUCKLAND, Today: Simon Redwood has joined independent agency Multiplied as its new Design Director, stepping into the role with more than 20 years of experience across brand, digital, and campaign design in Auckland, Sydney and Melbourne. Read more

Arrivals & Departures: Stuff Digital appoints new managing director

June 5, 2025 | By Editor

AUCKLAND, Today: Just two days after revealing its big new partnership with Trade Me, Stuff Digital Ltd has named a new Managing Director — and it’s someone who once managed the current boss. Read more

Arrivals & Departures: Curious Nation brings in award-winning producer Braydon Priest

June 4, 2025 | By Editor

AUCKLAND, Today: Curious Nation has welcomed former MediaWorks leader Braydon Priest as senior producer, helping support its growing slate of creative work across Aotearoa. Read more

Arrivals & Departures: Fresh thinking and bold strategy as Becky Erwood returns to Mango

June 4, 2025 | By Editor

AUCKLAND, Today: Mango Communications has welcomed Becky Erwood as its new Group Business Director, bringing more than 25 years of experience across strategic comms, brand building and industry advocacy. Read more

Arrivals & Departures: Kath Mitchell steps up as CEO of OOHMAA and CAML

June 3, 2025 | By Editor

AUCKLAND, Today: The Out of Home Media Association Aotearoa (OOHMAA) and Calibre Audience Measurement Limited (CAML) have announced Kath Mitchell as incoming CEO, with the appointment effective early July. Read more

Arrivals & Departures: Fern Holloway returns to lead Match Artists

May 30, 2025 | By Editor

AUCKLAND, Today: Match Artists has entered a bold new chapter, appointing Fern Holloway as Company Director and Agent. Read more

Arrivals & Departures: True taps Helen Chapman to lead design

May 30, 2025 | By Editor

AUCKLAND, Today: Independent agency True has bolstered its design firepower, appointing Helen Chapman as Design Lead. Read more

Arrivals & Departures: Mike Worden joins -lution as first Chief Media Officer

May 27, 2025 | By Editor

AUCKLAND, Today: -lution has named Mike Worden as its first Chief Media Officer and Partner, stepping up its push into media advisory for brands keen to evolve their media models. Read more

Arrivals & Departures: Daylight adds strategic spark with Maddi Cummane

May 27, 2025 | By Editor

AUCKLAND, Today: Daylight is levelling up its digital game with the addition of Maddi Cummane as UX Strategy Lead. She’ll be shaping smart, human-centred digital experiences—right across the product journey. Read more

Arrivals & Departures: High five for Motion Sickness

May 23, 2025 | By Editor

AUCKLAND, Today: Motion Sickness has added five new hires across strategy, creative and client service. The moves follow a year of strong growth and award-winning campaigns. Read more

Arrivals & Departures: Jimena Murray joins The Sweetshop

May 22, 2025 | By Editor

AUCKLAND, Today: The Sweetshop NZ has officially welcomed Jimena Murray as Executive Producer, bringing fresh energy and two decades of experience to the team’s already sharp creative line-up. Read more

Arrivals & Departures: Eyes and Ears welcomes three new directors to the roster

May 21, 2025 | By Editor

AUCKLAND, Today: Eyes and Ears is adding three fresh creative voices to its Freelance Director Roster: Sophie Black, Johnny Barker and James Anderson — all bringing something unique to the table. Read more

Arrivals & Departures: Digital gun Mahmood Shibliq joins YoungShand leadership

May 21, 2025 | By Editor

AUCKLAND, Today: YoungShand is adding even more muscle to its media team, welcoming digital media pro Mahmood Shibliq as the agency’s new Performance Director. Read more

Arrivals & Departures: TBWA\NZ names Pri Patel Managing Partner

May 20, 2025 | By Editor

AUCKLAND, Today: TBWA\NZ has just announced Priyanka (Pri) Patel’s promotion to Managing Partner, recognising her creative spark, leadership strength and the impact she’s made since joining the agency. Read more

Arrivals & Departures: Bastion’s next chapter begins with Madeleine Leonard

May 15, 2025 | By Editor

AUCKLAND, Today: Bastion has named Madeleine Leonard as Marketing Manager, reporting to Bastion ANZ CEO Cheuk Chiang. Read more

Arrivals & Departures: Together appoints award-winner Charlotte Lobo

May 9, 2025 | By Editor

AUCKLAND, Today: Together has just welcomed top search and performance media expert Charlotte Lobo as Senior Activation Director, adding even more talent to its award-winning independent media agency team. Read more

Arrivals & Departures: Vevo expands APAC team with key appointments

May 5, 2025 | By Editor

AUCKLAND, Today: Vevo is expanding its presence across APAC, with new roles for Tim O’Connor, Blair Kelly and newcomer Alex Trumble to drive growth, innovation, and commercial momentum in the region. Read more

Arrivals & Departures: Special PR brings on DARKHORSE founder Liam Taylor

May 2, 2025 | By Editor

AUCKLAND, Today: Special PR is bringing on industry heavyweight Liam Taylor, who’s set to join the Auckland office as Business Development Director from 12th May 2025. Read more

Arrivals & Departures: Fresh faces join Colenso’s award-winning creative team

May 2, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024 — crowned Cannes Lions Agency of the Year (Pacific), scoring new clients, and nabbing New Zealand’s first ever Immortal Award. Now they’re growing the creative bench. Read more

New energy at IMANZ as Duncan Shand steps in

May 1, 2025 | By Editor

AUCKLAND, Today: IMANZ has just added Duncan Shand from YoungShand to its Board, bringing even more indie firepower to the table. Read more

HMC welcomes new design talent Kayla McQuade

April 22, 2025 | By Editor

HAMILTON, Today: Kayla McQuade has joined Hamilton-based agency HMC as Visual Communication Specialist, following a year freelancing across painting, illustration, and design. Read more

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