AUCKLAND, Today: A Minecraft Movie has levelled up from game to global sensation, smashing box office records worldwide and drawing massive crowds across New Zealand since its release last week.
Stuff Group appoints Anna Magasiva as Director of Agency
AUCKLAND, Today: Anna Magasiva is heading to Stuff Group, stepping into the role of Director of Agency from May, and reporting to Commercial Director Jaana Collins.
Mānuka Phuel partners with Hustle & Bustle for big debut
AUCKLAND, Today: Hustle & Bustle has added Mānuka Phuel to its growing list of high-profile clients, kicking off a bold new campaign in the drinks space.
The Post celebrates two years with free access and special subscription offer
AUCKLAND, Today: The Post is dropping its paywall and slashing digital subscription prices to mark two years since relaunch—and some serious subscriber growth.
Taboola and Otago Daily Times sign record renewal in ANZ
AUCKLAND, Today: Taboola has extended its partnership with the Otago Daily Times, locking in a new six-year deal with Dunedin-based publisher Allied Press.
ThinkTV campaign tackles The TV Advertising Paradox head-on
AUCKLAND, Today: ThinkTV has launched a bold new campaign reminding marketers why TV still packs a punch, even as ad spend shifts and industry myths persist.
Havas wins Chupa Chups and Mentos brief across AUNZ
AUCKLAND, Today: Havas Media Network has come out on top in a competitive pitch for Perfetti Van Melle’s media account across Australia and New Zealand.
PEDIGREE® helps pet parents spot the porkies with new Lie Detector
AUCKLAND, Today: PEDIGREE® and Colenso BBDO have launched the Lie Detector—a fun, voice-activated gadget that helps pet parents figure out if their dog is really hungry… or just faking it.
Kiwi Mobile’s latest campaign walks the talk
AUCKLAND, Today: Kiwi Mobile has launched its latest brand campaign via True, marking the first creative drop since winning a competitive pitch at the end of 2024.
WPP makes major AI move with InfoSum deal
AUCKLAND, Today: WPP has acquired InfoSum, a leading data collaboration platform, in a move set to supercharge its AI-powered marketing capabilities through GroupM, its media investment group.