Magnite teams up with Sky NZ to boost Sky Sport ads

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AUCKLAND, Yesterday: Magnite (NASDAQ: MGNI), a leading independent sell-side advertising company, is teaming up with Sky New Zealand. This partnership introduces programmatic advertising to Sky’s premium live and on-demand sports streaming platform, Sky Sport Now.

Top auto ad spenders in NZ revealed by Nielsen

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AUCKLAND, Today: Today’s data from Nielsen Ad Intel and CMI highlights a curious trend in New Zealand’s advertising landscape: Passenger vehicle ads are now the seventh biggest category, pulling in a hefty $122 million in ad investments from January to December 2024.

Chemistry promotes new creative leads

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AUCKLAND, Today: Chemistry has promoted Sarah Chernishov and Matt Watts to joint Executive Creative Directors. The award-winning pair have been instrumental in boosting the agency’s creative output and securing significant new business.