AUCKLAND, Today: Effie Worldwide has revealed the 58 top contenders for the 2024 Global Best of the Best Effie Awards—celebrating the most effective campaigns from around the world.
Jason Gunn joins AIA NZ as Vitality Ambassador
AUCKLAND, Today: Jason Gunn has joined the AIA Vitality Ambassador line-up, teaming up with AIA NZ to promote healthier, more balanced lifestyles across Aotearoa.
L’Oréal partners with WPP for influencer growth
AUCKLAND, Today: L’Oréal has named WPP Beauty Tech Labs as its new influencer and advocacy agency for Australia and New Zealand, bringing all 32 brands under one roof for the first time.
EssenceMediacom taps Maddison Keogh
AUCKLAND, Today: EssenceMediacom has appointed Maddison Keogh as APAC Client Managing Partner for Uber, stepping into one of the agency’s most exciting and fast-paced regional accounts.
A man walks into a bar…. “Ouch”. Should’ve gone to Specsavers
AUCKLAND, Today: Specsavers is turning up the laughs with a cheeky small format OOH campaign, running alongside comedy festivals across Australia and New Zealand.
Dricon rebrand: The bags you know, the brand you’ll notice
AUCKLAND, Today: Dricon has been backing tradies since 1965. After years under Firth, it’s now stepping out solo with a new look and feel developed in partnership with Quantum Jump.
Where kids’ books go bad: The Worst Children’s Library shocks parents
AUCKLAND, Today: DDB Group Aotearoa, Samsung, Safe Surfer and Auckland Normal Intermediate have teamed up to launch a world-first campaign showing the brutal reality of online harm for kids.
MintHC launches with fresh brand and bold vision
AUCKLAND, Today: MintHC is officially live, bringing together the best of Mint Design and Harvey Cameron under one brand — and it’s more than just a name change.
Special PR makes Global PR Agency of the Year shortlist
AUCKLAND, Today: Special PR has gone global, named one of the top seven PR agencies in the world by industry giant Campaign UK in its ‘Global PR Agency of the Year’ shortlist.
Life & Leisure – the next chapter of a beloved NZ magazine (Updated)
AUCKLAND, Today: One of New Zealand’s most loved lifestyle magazines is entering a new era. Life & Leisure has been acquired by millennial entrepreneurs Sarah Perriam-Lampp and Lucinda Diack.