Arrivals & Departures: Bauer taps award-winning digital sales maven

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Bauer Media Group has appointed Jacquie Fraser as their new digital sales manager. Fraser has over eight years’ experience working in media sales in both New Zealand and the UK, and joins Bauer after two years at Exponential Interactive.

She won the Digital Media Sales Excellence – Video award at the inaugural IABNZ Awards in May, co clearly has extensive experience in digital and social media and well as a solid understanding of print product.

“Jacquie has in-depth knowledge of behavioural targeting, video, social and display,” said Bauer commercial director Paul Gardiner.

“And now that the Bauer digital network reaches over one million UVs a month it’s great to have someone that understands how to connect brands with their interests and passions.”

Jacquie Fraser said: “Bauer have an incredible portfolio of brands. “What they are doing in the digital space is really impressive regarding their Noted and To Love sites, by utilising and collating their content and brands into specific audience destinations. I’m excited to have the opportunity to join the team and be part of this growth.”

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