The latest addition to the New Zealand podcast scene is one aimed squarely at the media/marketing/advertising industry, delivered by Auckland media agency Carat.
Carat Chats is a new podcast that looks at the trends, issues and areas of interest that we face in the industry today.
Carat GM Alex Lawson said: “Getting into the podcast game has been something that we’ve been keen on for some time. It’s been great getting staff, clients and our suppliers involved and stretching the brains in this way. We’re excited to hear what we’ll be discussing in future episodes.
“Getting into the podcast game has been something that we’ve been keen on for some time.”
“The most recent episode, entitled The Influencer Tapes, features Commercial Director for Disney NZ commercial director Chas Ort, Mktg GM Fleur Skinner, and Johnson & Laird senior agent Julie Cooper – all diving into the world of influencer marketing.
“You can find Carat Chats wherever you get your podcasts or directly at anchor.fm/carat-chats”
Episode 3 will be released next month.
Carat’s mission is to ‘Redefine Media’. Our purpose is to understand and activate real people in media to drive business performance. The world’s first media agency, Carat is part of Dentsu Aegis Network, the global communications network ‘Innovating the Way Brands Are Built’. Consistently at the top of RECMA’s Global Qualitative Evaluation ranking, Carat serves clients in 150 countries via a network of 10,000 talented staff.
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