Sydney’s Joy Agency commissioned Cirkus to execute their creative concepts for H&R Block, a tax preparation company.
H&R accountants “don’t miss a thing” so for this print campaign Joy and Cirkus settled on a 3D approach to be able to show great detail and texturing in the $1, $2 and 50c coins.
To view, you click on the three visuals – right into each of the environments to find the tiny, suited-up H&R accountants mining the Australian currency.
Animation Director: Christian Greet
Layout, Modelling & Texturing Team: Kurt Adams, James Turnbull, Fredrik Ueberle
Producer: Marko Klijn
Agency: Joy Agency Sydney
Creative Director: Steve Back
Creative Team: Dan Barrett, Brett Edwards, Josie Fox, Scott Zuliani, Alistair Flack, Tim Pashen
Producer: Corrinne Porter
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