Colenso, DDB, FCB Y&R dominate early shortlists

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Colenso BBDO, DDB Group, FCB, Y&R have all recorded multiple shortlist successes as the Spikes Asia – which kicks off in Singapore today – starts releasing most of its category shortlists. Ogilvy and MediaCom also scored, as did film companies Exit, Curious and Ruskin.

The awards boast a record number of entries, 1850 delegates and “the most diverse speaker line up yet”.

The Shortlists have been announced for Design, Direct, Entertainment, Film, Healthcare, Innovation, Media, Outdoor, PR, Print & Outdoor Craft, Print & Publishing, Promo & Activation and Radio with the remaining shortlists to follow on Thursday and Friday.

Design
DDB – Fargo Woollens, for Sky TV/Neon

Direct
Colenso BBDO Brewtroleum, for DB Breweries (2 x entries through)
Colenso BBDO, Fonterra Anchor Milk
Colenso BBDO, New World Little Kitchen
DDB Group, URXXL for Sky/Soho (2 x entries through
DDB Group: Fargo Woollens
DDB Group: Sky/Neon
Y&R Burger King McWhopper (3 x entries through)
Ogilvy: NZ Police

Film
Colenso BBDO & Exit Films: Anchor Go Strong
Clemenger BBDO & Curious Film: NZTA Hello Road Safety
Clemenger BBDO & Ruskin Film: NZTA Road Safety

Healthcare
Colenso BBDO: Anchor X-Ray Casts

Media
Colenso BBDO & PHD: DB Brewtroleum (2 x entries through)
Colenso BBDO: Amnesty International (3 x entries through)
Colenso BBDO: Anchor X-Ray Casts
MediaCom: Maori TV Game of Bros
Y&R: BK McWhopper
OMD: V Energy (2 x entries through)
FCB Media: New World Little Kitchen

Outdoor
FCB: Paper Plus Books
Y&R: BK McWhopper
Colenso BBDO: DB Brewtroleum (x 2)
Colenso BBDO: Anchor X-Ray Casts
Colenso BBDO: Mountain Dew
Colenso BBDO: Burker King McWhopper

PR
Colenso BBDO: DB Brewtroleum
Colenso BBDO: Amnesty International

Print & Outdoor Craft
FCB: Paper Plus (x 3)

Print & Publishing
Y&R: BK McWhopper (x 2)
FCB: Social Development Ministry Family Violence campaign

Promo & Activation
Colenso BBDO: Anchor X-Ray Casts
Colenso BBDO: DB Brewtroleum (x2)
Y&R: BK McWhopper (x 2)
Y&R: Jaguar F Type
DDB Fargo Woollens: Sky/Neon
DDB: URXXL, Sky/Soho

Radio
Colenso BBDO: Mars Pedigree (x 3)
FCB: Paper Plus (x2)
DDB for Sky/Soho (x6)


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