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Some people aren’t keen on the taste of plain nuts and let’s face it, they can be a little boring. And while there are other snack options out there, most alternatives aren’t very good for you. Via Barnes, Catmur and Friends, Dole’s print campaign set out to show why nuts are tastier, healthier and ultimately better in Crunches.


Client: Dole Crunches
Agency: Barnes, Catmur & Friends
ECD: Paul Catmur
CEO: Daniel Barnes
General Manager: Luke Farmer
Account Director: Meredith Maclean
Art Director: Brad Stratton
Copywriter: Rob Cook

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