AUCKLAND, Today: Following a competitive pitch, integrated creative agency Darkhorse has been appointed the exclusive agency for all of One New Zealand’s experiential sponsorship activity in New Zealand for the next two years.
One NZ sponsorship lead Naomi Reynolds said: “We will now be creating unique experiences across all our sponsorship properties, showcasing the magic of technology and One New Zealand’s refocus on local since the name change.
“Darkhorse seeks to utilise the series of strategic targeted sponsorships to elevate One New Zealand and give all Kiwis a chance to experience their capabilities.
“After working with Darkhorse over the past year, we’re excited to solidify our partnership with this two-year agreement.”
“After working with Darkhorse over the past year, we’re excited to solidify our partnership with this two-year agreement.
“Starting with our iconic sponsorship of the One New Zealand Warriors and the launch of the One Big Fan social campaign, formalising our partnership with Darkhorse was a natural progression.”
Darkhorse MD/co-founder Mike Hewitt said: “We’re delighted to be partnering with One New Zealand and continuing our work on elevating the sponsorship properties with the epic brand team.
“We feel privileged to be a part of One New Zealand’s journey and look forward to bringing more awesome to Aotearoa.”
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