AUCKLAND, Today: The Spikes Asia Country Agency of the Year organisers have identified DDB NZ as New Zealand’s top agency in 2018. Colenso BBDO was second, FCB NZ third, and Clemenger BBDO fourth.
The Country Agency of the Year Award is awarded to the agency in New Zealand – one of 10 in the Asia-Pacific region – that obtains the most points for winning and shortlisted entries in the Spikes Asia Awards (held in Singapore in September).
The points are decided by the 15 juries (composed of 95 of the region’s senior creative leaders) who undertook a rigorous judging process to ensure that the work recognised was of the highest calibre. PwC independently monitored the judging processes.
“DDB NZ continuously raise the bar for advertising, and never cease to engage and entertain with their creativity.”
“DDB New Zealand are well deserved winners – they are continuously raising the bar for advertising and never cease to engage and entertain with their creativity,” said Matt Tremain, NZ sales director at Val Morgan – the official representative for Spikes Asia in New Zealand.
“At Val Morgan we believe in supporting programmes like the Spikes Asia Awards that provide a platform for the creative industry to have their work recognized at an international level.”
DDB NZ ceo Justin Mowday said: “Following being named New Zealand’s most effective agency at Effies, being recognised as NZ Agency of the Year at Spikes is an awesome achievement and something we’re immensely proud of.
“A huge thanks goes to our brave clients and our incredibly talented DDB team. Here’s to a great 2018 and an even better 2019.”
The 10 national agencies ranked are …
- Japan: Dentsu, Tokyo
- Australia: Host/Havas, Sydney
- India: TBWA\India, Mumbai
- Singapore: BBH, Singapore
- China: TBWA\Media Arts Lab, Shanghai
- Hong Kong: Ogilvy Hong Kong
- South Korea: Innocean Worldwide, Seoul
- Thailand: GREYnJ UNITED, Bangkok
- The Philippines: TBWA\Santiago Mangada Puno, Makati City
Full details of all the winners can be found at spikes.asia/winners/2018
About Val Morgan
Val Morgan Cinema Network is Australia and New Zealand’s leading national supplier of screen advertising. Our network of over 2000 cinema screens covers metro, regional and country areas and provides advertisers access to a sought-after audience in a high-impact environment, proven to deliver six times the engagement of television. Val Morgan is part of the Hoyts Group – A Wanda Group company.
The Country Agency of the Year Awards is one of the Spikes special awards categories which includes Network of the Year, Asia Pacific Agency of the Year, Independent Agency of the Year, The Spikes Palm Award, Media Network of the Year along with the individual Country Agencies of the Year.
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