DDB promotes Veronica Copestake, Mitch Young, Hanna Pettit

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AUCKLAND, Friday: DDB Aotearoa has announced the promotion of Veronica Copestake, Mitch Young, and Hanna Pettit to new roles within the company. Copestake has been promoted to the role of creative director, Young to lead business partner, and Pettit to business partner.

Copestake, who has been with DDB for seven years, has a track record of developing successful campaigns for a wide range of clients and her expertise in copywriting has helped create some of the agency’s most memorable campaigns.

Working across a wide range of clients in the agency, she was recently involved in work including Whatever your Christmas Wish for The Warehouse and McDonald’s We Speak Late Night.

She said: “I’m honoured to take on this new challenge and excited to help create even more innovative and impactful campaigns for our clients. With this leadership role, I’m especially looking forward to being a mentor to female creatives who are looking to build a career in the industry.”


“Their contributions to the agency have been instrumental in our success, and they will continue to be vital members of our team in their new roles.”

DDB MD Nikki McKelvie said: “Mitch Young has been a crucial member of DDB for seven years, his contributions continue to drive the agency’s success by delivering exceptional results for clients such as VW and Mobil.

“In his new role as lead business partner, he will continue to lead these key DDB clients.”

Hanna Pettit has also recently been promoted after four years with DDB.

McKelvie: “Hanna has worked across a variety of brands from The Warehouse and Goodman Fielder to Lion, Pfizer and Sealord and as business partner will be responsible for driving the key relationships and continue their great work.

“We are incredibly proud to promote Veronica, Mitch and Hanna to these new positions.

“Their talent and contributions to the agency have been instrumental in our success, and we have no doubt that they will continue to be vital members of our team in their new roles. We are excited to see the amazing work they will produce as we continue to drive DDB’s creative vision forward.”

About DDB Aotearoa
DDB is part of the DDB Group, also comprising TRACK (customer, data, CRM), Mango (PR, experiential, social influencer), Tribal (digital) and Interbrand (strategy, design).


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