Eight in party mode

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AUCKLAND, Today: AUNZ production company Eight is celebrating its multiple nominations for the 2022 Axis Awards. The creative was out of DDB Aotearoa.

Directed by Eight’s Jamie Lawrence, Lotto New Zealand’s Imagine on Ice campaign has received a slew of nominations for its Editing, Visual Effects, Art Direction, Direction and Long-Form – Single. The campaign also picked up a gold at Spikes Asia last week.

Eight’s Courtney Brookes also secured another Emerging Talent nomination.

Eight director Jamie Lawrence said: “It’s bloody lovely to be recognised across so many categories. We really did have one of the best crews out there, from John Toon to Neville Stevenson to Kate McGill. I’m so proud of what we made together and I hope it does well for Eight.”

“The results come as DB export rolls out on screens across Australasia, also directed by Jamie and produced by NZ EP, Claire Kelly.

“Currently on set shooting with The Monkeys Aotearoa, Eight continue their 2021 growth trajectory this year with the launch of multiple brand campaigns including Southern Cross, Pepperstone, NZ Dairy, Eclipse Mints, Tip Top and the latest campaign for DB Export.

“Executive producers and Eight owners Lib Kelly (Australia-based) and Katie Millington (NZ-based) said in a joint statement:  “We look forward to seizing all that 2022 has to offer.


“It’s bloody lovely to be recognised across so many categories. We really did have one of the best crews out there.”

“We’ve definitely dived headfirst working with great brands and agencies alongside our talented directors and producers at Eight. We’re all so proud of the Axis results and that we’re up there in such great company.”

“Following recognition as a finalist for the Diversity Award at the 2021 B&T Awards, Eight continue in 2022 to strive for a workplace that reflects the community in which they live, with a strong commitment to diversity.”

About Eight
Eight is an Australasian film production company founded in 1998 with offices in Sydney and Auckland. We are passionate directors, producers, writers, editors, photographers, designers and visual artists. Almost two decades of film production has seen over 80 local and international craft awards and literally thousands of artists, technicians, creators and innovators through our doors.

We’re proud to be in the picture business servicing the advertising industry and we love what we do. At the heart of it, we’re a bunch of creative people with the ardent urge to tell stories, always fighting to get the best work made.

We are a straight-up, down to earth production company and we pride ourselves on our no dickheads policy. To this day, our rock-solid rep is the product of our people.

We strive for a workplace that reflects the community in which we live. We have a strong commitment to empowering women in the film industry and we support the 50/50 pledge working towards equal representation of men and women on set.


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