Entries spike for Singapore

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Spikes Asia, the three-day festival of creativity in the Asia Pacific region has announced a record-breaking 5132 entries from 23 countries.

Details are still trickling in at press time, but Colenso BBDO’s Volkswagen Reduce Speed Dial work – already a Gold winner in May this year at New York’s The One Show – has made it through to the finals of Creative Innovation.

“Creativity in Asia Pacific continues to excel globally with three of the top 10 most awarded countries at this year’s Cannes Lions coming from the region,” said Lions Festivals chairman Terry Savage.

“The growth in entries is reflective of the fantastic work coming from this creative community and Spikes Asia is a platform for this work to be celebrated. This increase demonstrates just how important the region is becoming in the global creative communications sphere.”

Prior to the festival, which takes place from Wednesday 21-Friday 23 September at Suntec, Singapore, 98 industry experts will convene to judge the work and award the most creative with the Spikes accolade across 20 categories.

In total, entries are up from 4351 last year to 5132 in 2016.

The winners will be announced onstage on Friday 23 September at the MasterCard Theatre, Marina Bay Sands. Additional awards presented on the night include the Spikes Asia Agency of the Year, Independent Agency of the Year, Media Agency of the Year, Network of the Year, Spikes Palm Award and the Grand Prix for Good.

The Spikes Asia Advertiser of the Year Award will be presented to Mars Inc before the official after party brings the festival to a close at the Clifford Pier.

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