Arrivals: Ex Starcom GM joins TVNZ

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AUCKLAND, Friday: TVNZ has appointed Sally Falconer as general manager marketing & communications. Joining Blacksand GM Sarah Finnie and data & insights GM Caroline Izzard, reporting to marketing director Jonathan Symons.

In her new role, Falconer’s focus will be to drive and engage audiences across all TVNZ channels and platforms. She will lead the delivery of integrated campaigns and communications through TVNZ’s marketing, publicity, media, social and direct marketing teams.

“Falconer has a long association with TVNZ. Jonathan Symons said: “Sally and TVNZ go way back through our media agency Starcom.

“We’ve always admired and valued her work and we’re delighted she’s joining our team. Sally brings a wealth of both media and wider industry experience, combined with fantastic industry relationships, which will be a real asset in this critical role.”

Falconer was with Starcom between 2006-2017. After leaving her role as its general manager, she took up various contract roles, including with TVNZ as its media and communications strategist.

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