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SYDNEY, Today: global ad technology company Quantcast has announced the launch of a new, free educational programme, the Quantcast Academy – open to all individuals and organisations, including students.

AU-based Quantcast APAC MD Andrew Double said: “Quantcast Academy provides online learning modules and a full certification programme to help understand the language, tools, and processes of the digital advertising ecosystem including concepts such as how artificial intelligence works and its increasingly integral role in marketing strategy.

“The academy also arms individuals with the training and skills needed to become certified experts in the Quantcast Platform.

“We are so pleased to now be able to offer the Quantcast Academy here in Australia and New Zealand.”

“Quantcast Academy will provide individuals and organisations with the tools and certifications to harness the digital advertising industry’s growth and evolution in a way that is aligned with the most up-to-date digital and advertising best practices.

“We are so pleased to now be able to offer the Quantcast Academy here in Australia and New Zealand, which will equip the industry with those skills and get them across key industry challenges and opportunities.”

About Quantcast
Quantcast is an advertising technology company and the creator of an innovative intelligent audience platform that empowers brands, agencies and publishers to know and grow their audiences online. The Quantcast Platform, powered by Ara, a patented AI and machine learning engine, delivers automated insights, marketing performance, and results at scale to drive business growth.

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