Getty loads up for Winter Olympics

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Auckland, 18 January: Getty Images has announced details of its upcoming photo cover for NZ of the PyeongChang 2018 Olympic and Paralympic Games in February, according to a release out of Ogilvy PR Sydney.

Getty says it will deploy an elite roster of over 80 sports photographers, photo editors and support staff, using innovative technology to capture every angle from each of the 102 Winter Olympic sports.  The expert photography team will upload more than 2000 images per day to

The cover will leverage 80 kilometers of state-of-the-art fibre-optic network that will connect the key photo positions from inside all Olympic venues directly back to the Getty Images office in the Main Press Center. This technology enables a picture to be transferred from the field of play to consumers in under a minute.

“Getty Images has covered 13 Summer Olympic Games and 12 Winter Olympic Games since 1968.”

In addition to capturing spherical imagery from key moments, all Getty Images photographers will be equipped with 360-degree cameras, transporting viewers into the heart of the Olympic action. Getty Images will also use robotic cameras to capture angles of the indoor Winter sports, like ice and speed skating.

“The Winter Olympics is an incredible opportunity for our team to display Getty Images’ photographic excellence and capture the beauty of this world-class sporting event,” said Ken Mainardis, Gerry’s Sweden-based editorial senior vice president.

Getty Images has covered 13 Summer Olympic Games and 12 Winter Olympic Games since 1968 as Allsport and subsequently Getty Images.

As a complement to the live editorial coverage of the Winter Games, Getty Images has one of the world’s largest collections of archival Olympic imagery at its Hulton Archive, dating back to the 1896 Olympic Games in Athens.

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