HAMILTON, Tuesday: Waikato-based digital marketing agency Unbound has been named as one of the top-performing digital shops globally and within the top 3% of Google partner agencies in New Zealand.
Unbound has been part of the Google premier partner programme for many years; however, in 2022, Google tightened the criteria to award premier status to only the top 3% of companies in the Google Partners program (Members, Partners, Premier Partners) in a given country.
Quentin Weber, founder and CEO of Unbound said: ”To be recognised in the top 3% two years running is an excellent affirmation for his team and assurance for clients that their agency has a proven track record for getting consistent results.
“Our team are always striving to deliver the best results for our clients, so to achieve Google premier partner status is always a real encouragement.”
Unbound works with clients of all sizes nationwide and abroad, including FlexFitness, Gallagher and Winger Motors. With a targeted offering of online advertising (PPC), SEO, conversion rate optimisation, analytics and reporting, Weber says the agency’s secret sauce lies in the daily monitoring of client accounts which helps enable greater agility.
“Our secret sauce lies in the daily monitoring of client accounts.”
“Many businesses still don’t track or utilise the data that is readily available to them. By monitoring marketing results monthly or quarterly, we can see what is working and what isn’t and tweak or pivot quickly.
“Monitoring strengthens our ability to give clients a greater understanding of what the data means for their business and together find ways to get tangible results,” says Weber.
Google judges agencies to be worthy of their coveted premier partner status based on high performance across the following areas: new and existing client growth, client retention, product diversification, and annual ad spend.
LA-based Google director Davang Singh said: “Achieving premier partner status shows prospective clients that you have what it takes to help them grow online.
“For small businesses that have just started, or even larger firms yet to take their first steps online, it’s reassuring to know they’re working with a reputable provider approved by Google.”
There are just 27 Google Premier Partners across New Zealand. Unbound is the only official Google Partner in New Zealand based outside Auckland and Wellington.
Unbound helps businesses get more traffic and helps them turn that traffic into sales. They make sure your website is easy to find and optimised to generate revenue to ensure the best results.
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