AUCKLAND, Wednesday: Media/charities outfit UnLtd (which aims to help young people at risk) is launching their first industry event – a day of cricket featuring media owners, creatives, tech and media agencies – on Thursday 2 March in Auckland.
The UnLtd Big Clash Aotearoa is a JCDecaux-sponsored limited-over tournament to identify the “cricket champions of the industry” to help raise funds for UnLtd’s work.
JCD NZ head Mike Watkins said: ”This is a day where differences are put aside and competitors come together to play as a team, all whilst supporting a good cause.”
The teams will be captained by Dentsu Aotearoa’s Alex Barlow (leading the Women’s Agency team, MediaWorks’ Lisa Ison (women’s Media Owners team), True’s Matt Dickenson (Men’s Creative), OMD’s Mike Harrison (Men’s Agency), Scroll Media’s Scott Hughes (Men’s Tech), and Warner Bros. Discovery’s Stephen Old (Men’s Media Owners).
Mike Watkins, Country Head at JCDecaux New Zealand commented:
“We are proud to sponsor the inaugural Big Clash Aotearoa and can’t wait to get together with our industry for such an important cause. Supporting young Kiwis at risk is something we are passionate about and it’s fantastic to be able to make a difference whilst enjoying a great day out with the rest of the industry.”
“A handful of player spots are still available, get in touch with firstname.lastname@example.org to secure your spot.”
The event will include plenty of entertainment off the field too with commentary by the Alternative Commentary Collective, special activations by event sponsors and UnLtd charity partner Springboard, as well as DJs and sausage sizzles with spectators across the Auckland advertising industry.
The Team Captains have been announced this week with Alex Barlow from Dentsu Aotearoa leading the Women’s Agency Team, Lisa Ison from MediaWorks the Women’s Media Owners Team, Matt Dickenson from True the Men’s Creative Team, Mike Harrison from OMD the Men’s Agency Team, Scott Hughes from Scroll Media the Men’s Tech Team and Stephen Old from Warner Bros. Discovery the Men’s Media Owners Team.
Mike Watkins: “With less than a month to go, the excitement is building across the industry and the traditional cricket sledging is in full swing with the Media Owner team captain Stephen Old pondering “I wonder what will concern the agency team more. Our bounce rates or our spin?”
Mike Harrison: “Owners have always been asking for faster briefs, so we’ll make the match as brief as possible for them!”
Scott Hughes said: “When was the last time Media or Agency won anything without Tech on their team?”
The event is supported by the Comms Council, IAB NZ, NZME and Reel Factory.
“The event is supported by the Comms Council, IAB NZ, NZME and Reel Factory.”
Participating companies include: BillieMedia, Comexposium, D3 Digital, Dave Clark, Dentsu, Dovetail Consulting & Coaching, Electric Art Advertising, EssenceMediacom, Google, GroupM, Hearts & Science, JCDecaux, Kargo, Lassoo Media, Lumo Digital Outdoor, Magnite, MediaWorks, Meta, Mindshare, Near, NZME, OMD, Omnicom Media Group, oOh! Media, PHD Media, Scroll Media, Teads, The Trade Desk, Together, True, Vistar Media, Val Morgan, Warner Bros. Discovery, Wavemaker, Yahoo.
UnLtd GM Brendan Muller said: “We are so excited to bring the industry together for the first time to bat and bowl for good!
“It’s going to be a cracking day with plenty of action on and off the field and a carnival atmosphere.
“Big Clash is such a fun way to give back and we encourage everyone across the industry to join us to network, enjoy some food & drinks and of course watch the highly competitive cricket, all whilst raising funds for kids at risk.
“A handful of player spots are still available, get in touch with email@example.com to secure your spot.
- UnLtd: Big Clash Aotearoa
- 2 March
- Parnell Cricket Club
- 32 Shore Road
- Remuera, Auckland
UnLtd is a social purpose organisation connecting the media, marketing and creative industries with charities helping children and young people at risk.
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