Media indie rebrands

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AUCKLAND, Today: An independent media buying agency is relaunching under a new name, according to a report by Daniel Dunkley in news site BusinessDesk.

Auckland and Christchurch-based Media Co is rebranding as Calibre+Candor.

Client services head Nick Dykes said: “This is part of a wider revamp to take on the established media buying giants. The business has often flown under the radar compared to larger players in the NZ market.”

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