Wizardry of Oz

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AUCKLAND, Today: Michael Hill Jewellers, founded in NZ but now based in Brisbane, has appointed Melbourne creative/PR agency iD Collective to serve the New Zealand market. 

“Michael Hill is pleased to extend its Australian relationship with iD Collective to our New Zealand market, furthering consistency in our brand and customer approach,” said Michael Hill marketing manager Kerrie Hockless, from Brisbane.

Michael Hill Group GM Sarah Young (also based in Australia) said: “We’re thrilled to be able to expand our offering in New Zealand, having opened an office in Auckland in late 2019.


“M+AD could not locate an iD Collective ‘footprint’ in NZ.”

The agency blurb reads: “With a Trans-Tasman footprint in Sydney, Melbourne, Adelaide, Perth and Auckland, iD offers a range of support to brands large and small.

“iD Collective has commenced work in the New Zealand market for Michael Hill effective of July 2020.

M+AD could not locate an iD Collective “footprint” in NZ – no website address, no NZ links on their Aussie site – and all comms have been out of Australia.


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