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Category Archive

The Marketing Club announces first board to lead next phase

Editor April 9, 2025News Make a Comment

AUCKLAND, Today: The Marketing Club (TMC), Australasia’s fastest-growing community for marketers, has announced its first board—a powerhouse lineup set to steer the next phase of growth, especially in New Zealand.

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Tourism Fiji redefines happy hour with launch of Loloma Hour

Editor April 8, 2025TVCs, News Make a Comment

SYDNEY, Today: Tourism Fiji has launched Loloma Hour—the world’s first Happy Hour for the Environment—inviting travellers to swap cocktails for conservation, in partnership with Havas.

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Scapegrace’s latest whisky with a twist

Editor April 8, 2025News Make a Comment

AUCKLAND, Today: Scapegrace Distilling Co. is making waves in the whisky world with the launch of ThunderDonk, a bold new flavoured whisky crafted in Central Otago.

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TVNZ taps Milton Data to deliver co-viewing measurement first (Updated)

Editor April 8, 2025News Make a Comment

AUCKLAND, Today: TVNZ is preparing to launch a first-of-its-kind co-viewing measurement tool, giving advertisers richer insights into who’s really watching TVNZ+ on the big screen.

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A Minecraft Movie smashes records with biggest video game opening ever in New Zealand

Editor April 8, 2025News Make a Comment

AUCKLAND, Today: A Minecraft Movie has levelled up from game to global sensation, smashing box office records worldwide and drawing massive crowds across New Zealand since its release last week.
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Stuff Group appoints Anna Magasiva as Director of Agency

Editor April 8, 2025A+D, News Make a Comment

AUCKLAND, Today: Anna Magasiva is heading to Stuff Group, stepping into the role of Director of Agency from May, and reporting to Commercial Director Jaana Collins.
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Mānuka Phuel partners with Hustle & Bustle for big debut

Editor April 8, 2025News Make a Comment

AUCKLAND, Today: Hustle & Bustle has added Mānuka Phuel to its growing list of high-profile clients, kicking off a bold new campaign in the drinks space.

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The Post celebrates two years with free access and special subscription offer

Editor April 7, 2025News Make a Comment

AUCKLAND, Today: The Post is dropping its paywall and slashing digital subscription prices to mark two years since relaunch—and some serious subscriber growth.

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Taboola and Otago Daily Times sign record renewal in ANZ

Editor April 7, 2025News Make a Comment

AUCKLAND, Today: Taboola has extended its partnership with the Otago Daily Times, locking in a new six-year deal with Dunedin-based publisher Allied Press.
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ThinkTV campaign tackles The TV Advertising Paradox head-on

Editor April 7, 2025News Make a Comment

AUCKLAND, Today: ThinkTV has launched a bold new campaign reminding marketers why TV still packs a punch, even as ad spend shifts and industry myths persist.

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Recent Posts

Ad Net Zero’s new guide shows how to cut emissions and boost results

July 31, 2025 | By Editor

AUCKLAND, Today: A new guide released by Ad Net Zero Aotearoa is giving Kiwi advertisers a no-fuss way to cut carbon without sacrificing budget or results. Read more

Love gets terrifying in Together — and we’ve got tickets to give away

July 31, 2025 | By Editor

AUCKLAND, Today: Together isn’t your typical romance-gone-wrong. It’s twisted, sharp, and not afraid to get messy — physically and emotionally. Read more

New clients and senior hires mark big growth for In Marketing We Trust

July 31, 2025 | By Editor

SYDNEY, Today: In Marketing We Trust is on a hot streak, landing seven big-name clients and beefing up its team with senior hires across media, SEO and data. Read more

Chopper appeal hits all-time high thanks to generous Kiwis

July 31, 2025 | By Editor

AUCKLAND, Yesterday: Kiwis have smashed records, raising a massive $1.5 million for rescue helicopters through this year’s Westpac Chopper Appeal – the biggest total in the appeal’s history. Read more

JCDecaux’s new SMARTFRAME lights up Auckland’s North Shore

July 31, 2025 | By Editor

AUCKLAND, Today: JCDecaux has added a fresh face to its digital Out-of-Home lineup, with a new SMARTFRAME going live in Wairau Valley – bumping its national network to 37, including 25 across Auckland. Read more

Arrivals & Departures: Uber Advertising appoints Michael Levine to head APAC growth

July 30, 2025 | By Editor

AUCKLAND, Today: Uber’s just named Michael Levine as Head of APAC Sales for Uber Advertising, as the company ramps up regional growth and local innovation. He’ll oversee sales and ops across ANZ, Hong Kong, Taiwan, Japan and India. Read more

Shoof appoints Tonic for ANZ

July 30, 2025 | By Editor

SYDNEY/AUCKLAND, Today: Shoof International has tapped Tonic Communications to lead its PR, social and brand comms across Australia and New Zealand. The move follows a recent brand refresh that sharpened Shoof’s identity and market positioning. Read more

NZME and Publicis Groupe NZ spotlight cultural fame

July 30, 2025 | By Editor

AUCKLAND, Today: NZME and Publicis Groupe NZ got the media and creative crowd together for Connected Talks at the iHeartRadio Lounge on Tuesday 29 July. Read more

TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: Uber Advertising appoints Michael Levine to head APAC growth

July 30, 2025 | By Editor

AUCKLAND, Today: Uber’s just named Michael Levine as Head of APAC Sales for Uber Advertising, as the company ramps up regional growth and local innovation. He’ll oversee sales and ops across ANZ, Hong Kong, Taiwan, Japan and India. Read more

Arrivals & Departures: Eight new talents join MintHC’s expanding crew

July 28, 2025 | By Editor

AUCKLAND, Today: MintHC is growing fast, bringing in fresh talent across digital, strategy, content, web development, and client services. These new hires highlight the agency’s strong momentum and ongoing focus on delivering smart, digital-led marketing solutions for its expanding client base. Read more

Arrivals & Departures: Stuff Digital names new investment lead

July 16, 2025 | By Editor

AUCKLAND, Today: Stuff Digital has brought in a new Head of Investment and Digital Initiatives, with Saj Patel stepping into the role as the commercial team gears up post-Trade Me announcement. Read more

Arrivals & Departures: Leadership shift at Havas ANZ as Hyland exits, Wright steps up

July 16, 2025 | By Editor

AUCKLAND, Today: Virginia Hyland has officially wrapped up her time as CEO of Havas Media Network ANZ, following the completion of her agency’s buy-out after joining Havas through the 2020 acquisition of Hyland Media. Read more

Arrivals & Departures: WPP taps tech leader Cindy Rose as CEO

July 11, 2025 | By Editor

AUCKLAND, Today: WPP has named Cindy Rose as its new CEO, effective 1 September 2025. She’ll take over from Mark Read, who’s stepping down and will support the transition through to the end of the year. Read more

Arrivals & Departures: Kelly Rosnell-Shand ready to push boundaries at Spark NZ

July 11, 2025 | By Editor

AUCKLAND, Today: Spark Foundry NZ has promoted Kelly Rosnell-Shand to General Manager Client Service, backing her to help steer the agency’s continued growth and dial up its client experience game. Read more

Fresh talent uploaded at Samsung Ads

July 8, 2025 | By Editor

AUCKLAND, Today: Samsung Ads has brought in two new heavy-hitters — Levi Guillory and Carla Dawson — as the business continues to scale across ANZ and SEA. Read more

Arrivals & Departures: Interplay appoints Scott Hughes to grow Kiwi publisher offering

July 3, 2025 | By Editor

AUCKLAND, Today: Interplay Media has appointed Scott Hughes to lead its publisher monetisation efforts in New Zealand—establishing a local presence for the first time and signalling a major step forward in its regional growth strategy. Read more

MBM promotes Edd Lucas to Wellington GM role

July 3, 2025 | By Editor

AUCKLAND, Today: MBM has named Edd Lucas as the new General Manager of its Wellington office, stepping up after seven years with the agency. Read more

Arrivals & Departures: Bastion names Cheuk Chiang as Group CEO

July 2, 2025 | By Editor

AUCKLAND, Today: Bastion has named Cheuk Chiang as its new Group CEO, effective 1 July 2025. Co-founder Jack Watts becomes Executive Director, focusing on strategic growth opportunities. Read more

Shining brighter: Three reasons to Rise and Shine

June 27, 2025 | By Editor

AUCKLAND, Today: Rise and Shine is celebrating a trio of well-earned promotions, recognising the growth, dedication and creativity of three team members who all began their journeys as interns. Read more

Arrivals & Departures: World Out of Home Organization expands board

June 27, 2025 | By Editor

AUCKLAND, Today: The World Out of Home Organization has welcomed two fresh faces to its board — Ocean Outdoor’s Tim Bleakley and Multiply Group’s Jawad Hassan. At the same time, Clear Channel’s Martin Corke is stepping down. Read more

Arrivals & Departures: Adhese unveils RMaaS and two key appointments

June 26, 2025 | By Editor

AUCKLAND, Today: Adhese is stepping up its global retail media game with two major hires and the launch of Retail Media as a Service (RMaaS) — a fresh offer built to help retailers run serious media businesses, without doing it all alone. Read more

Arrivals & Departures: Droga5 ANZ appoints Steve Kane to lead NZ office

June 26, 2025 | By Editor

AUCKLAND, Today: Droga5 ANZ has just announced Steve Kane as Principal Director of its New Zealand office. He brings with him 30 years of creative and leadership experience across PR, advertising and award-winning campaigns. Read more

Arrivals & Departures: Droga5 promotes Christie Cooper and James Conner to ECDs

June 17, 2025 | By Editor

AUCKLAND, Today: Droga5 ANZ has levelled up its creative ranks, promoting Christie Cooper and James Conner to Executive Creative Directors. The pair will report directly to Co-Chief Creative Officers Barbara Humphries and Damon Stapleton, effective immediately Read more

Arrivals & Departures: Colin Davis joins The Gardening Club to drive AI-led innovation

June 13, 2025 | By Editor

AUCKLAND, Today: The Sweetshop’s AI-focused creative studio The Gardening Club just got a major boost, welcoming Colin Davis as Global Head of Innovation — and yep, they’re feeling pretty damn lucky about it. Read more

Arrivals & Departures: Simon Redwood steps into creative lead role at Multiplied

June 11, 2025 | By Editor

AUCKLAND, Today: Simon Redwood has joined independent agency Multiplied as its new Design Director, stepping into the role with more than 20 years of experience across brand, digital, and campaign design in Auckland, Sydney and Melbourne. Read more

Arrivals & Departures: Stuff Digital appoints new managing director

June 5, 2025 | By Editor

AUCKLAND, Today: Just two days after revealing its big new partnership with Trade Me, Stuff Digital Ltd has named a new Managing Director — and it’s someone who once managed the current boss. Read more

Arrivals & Departures: Curious Nation brings in award-winning producer Braydon Priest

June 4, 2025 | By Editor

AUCKLAND, Today: Curious Nation has welcomed former MediaWorks leader Braydon Priest as senior producer, helping support its growing slate of creative work across Aotearoa. Read more

Arrivals & Departures: Fresh thinking and bold strategy as Becky Erwood returns to Mango

June 4, 2025 | By Editor

AUCKLAND, Today: Mango Communications has welcomed Becky Erwood as its new Group Business Director, bringing more than 25 years of experience across strategic comms, brand building and industry advocacy. Read more

Arrivals & Departures: Kath Mitchell steps up as CEO of OOHMAA and CAML

June 3, 2025 | By Editor

AUCKLAND, Today: The Out of Home Media Association Aotearoa (OOHMAA) and Calibre Audience Measurement Limited (CAML) have announced Kath Mitchell as incoming CEO, with the appointment effective early July. Read more

Arrivals & Departures: Fern Holloway returns to lead Match Artists

May 30, 2025 | By Editor

AUCKLAND, Today: Match Artists has entered a bold new chapter, appointing Fern Holloway as Company Director and Agent. Read more

Arrivals & Departures: True taps Helen Chapman to lead design

May 30, 2025 | By Editor

AUCKLAND, Today: Independent agency True has bolstered its design firepower, appointing Helen Chapman as Design Lead. Read more

Arrivals & Departures: Mike Worden joins -lution as first Chief Media Officer

May 27, 2025 | By Editor

AUCKLAND, Today: -lution has named Mike Worden as its first Chief Media Officer and Partner, stepping up its push into media advisory for brands keen to evolve their media models. Read more

Arrivals & Departures: Daylight adds strategic spark with Maddi Cummane

May 27, 2025 | By Editor

AUCKLAND, Today: Daylight is levelling up its digital game with the addition of Maddi Cummane as UX Strategy Lead. She’ll be shaping smart, human-centred digital experiences—right across the product journey. Read more

Arrivals & Departures: High five for Motion Sickness

May 23, 2025 | By Editor

AUCKLAND, Today: Motion Sickness has added five new hires across strategy, creative and client service. The moves follow a year of strong growth and award-winning campaigns. Read more

Arrivals & Departures: Jimena Murray joins The Sweetshop

May 22, 2025 | By Editor

AUCKLAND, Today: The Sweetshop NZ has officially welcomed Jimena Murray as Executive Producer, bringing fresh energy and two decades of experience to the team’s already sharp creative line-up. Read more

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