AUCKLAND, Today: Grey Lynn-based digital creative agency Method and OMG have brought back The Warehouse’s Red Rabbit Hunt again for Easter.
Cindy Gallop kicks off with Verizon Media (updated)
AUCKLAND, Friday: Ad provocateur Cindy Gallop, accompanied by exec coach and former Gruen panellist Claire Salvetti, were “in town” yesterday to help launch The Verizon Media Academy Masterclass 2021 webinar (“providing free online career training for everyone in the media and marketing industry”.)
Precious Kargo
AUCKLAND, Thursday: Mobile advertising experts Kargo has announced the launch in Australia & NZ of Fabrik, a proprietary content management system.
Healthline ranks #1
AUCKLAND, Thursday: New Comscore results show that Healthline Media Group, which owns Healthline.com and Medical News Today, has ranked #1 in health and is the “9th biggest media website in Australia”.
Take a Tip
AUCKLAND, Today: “Here’s a tip,” says Phantom Billstickers’ Rupert Fenton, a perceptive chap, addressing the “art-of copy” problems faced by many brands.
Women In Marketing 2021
AUCKLAND, Today: A distinguished selection of NZ agency and marketing people have signed on as presenters for next month’s Marketing Association’s Women In Marketing 2021 event.
Behind the Scenes
AUCKLAND, Thursday: Kingsland-based full-service indie Darkhorse persuaded All Blacks & Sevens stars to strip to their Jockeys for this year’s behind-the-scenes shoot.
A creative-led PR solution
AUCKLAND, Thursday: Special Group has launched Special PR, and appointed Kelly Grindle – formerly a Pead PR executive – to run it.
EightyOne launches media shop
WELLINGTON, Today: Hot on the heels of their sport agency (EightyOneX), downtown creative shop EightyOne has launched a new media offshoot with Grant Maxwell headlining proceedings.
One Picture Group expands with Gravitas
AUCKLAND, Wednesday: Marketing strategy consultancy One Picture Group has acquired Auckland-based social & marketing research agency Gravitas as part of its Australasian expansion plans.