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Category Archive

Celebrate Matariki at Sylvia Park with RUN Aotearoa’s creative campaign

Editor June 27, 2024News Make a Comment

AUCKLAND, Today: Māori-owned creative agency RUN Aotearoa teamed up with Sylvia Park to celebrate Matariki. They created a campaign inspired by whai, traditional Māori string games played during Matariki.
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The Monkeys Aotearoa strengthens team with Stevie Weber

Editor June 27, 2024A+D, News Make a Comment

AUCKLAND, Today: The Monkeys Aotearoa, part of Accenture Song, is excited to welcome Stevie Weber as Chief Strategy Officer. Known for driving transformative growth and purpose-led marketing, Weber will join the leadership team of Accenture Song and The Monkeys.
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Shopify’s summer upgrades

Editor June 27, 2024News Make a Comment

SYDNEY, Today: Shopify (NYSE: SHOP), the leading global commerce company, has launched 150+ new products and upgrades for a faster, more unified experience for merchants.

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Samsung TV Plus hits 100 channels and soars in streaming time

Editor June 26, 2024News Make a Comment

AUCKLAND, Yesterday: Samsung TV Plus has surpassed 100 channels in New Zealand. Since launching in 2022, viewing time has skyrocketed 96%, with audiences streaming over 12 million hours in the past year.

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Creators Aotearoa lets marketers give back creatively

Editor June 26, 2024News Make a Comment

AUCKLAND, Today: Creators Aotearoa launched yesterday, offering a unique way for creative marketers to give back without spending a cent.
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Get ready to roll with comedy at Day in Loo Number 2

Editor June 26, 2024News Make a Comment

AUCKLAND, Today: Following last year’s smash hit, Day in Loo, Radio Hauraki proudly presents Day in Loo Number 2. Teaming up with Bowel Cancer New Zealand and Cotton Softs, this event raises awareness and funds for Bowel Cancer NZ.
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Ollie Allen’s answer to noise-free insights

Editor June 26, 2024News Make a Comment

AUCKLAND, Today: Matter kicks off today with Ollie Allen, ex-General Manager of Perceptive, as the founding partner. Despite huge investments in insights and research, many businesses still miss the key metrics. They often focus on mediocre or even harmful factors.
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Stuff and WeThinkMedia launch Aussie venture

Editor June 25, 2024News Make a Comment

AUCKLAND, Today: Stuff Group, the leading force in New Zealand’s digital and print media company, has teamed up with WeThinkMedia to ramp up its advertising game in Australia.
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Emirates Team New Zealand sails into Barcelona with 24/7 coverage

Editor June 25, 2024News Make a Comment

AUCKLAND, Today: Stuff Group and Warner Bros. Discovery are teaming up with Emirates Team New Zealand to bring you the most comprehensive 24/7 coverage of the 37th Louis Vuitton America’s Cup ever.
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Cadbury cheers on local sports heroes with innovative new AI tool

Editor June 25, 2024News Make a Comment

AUCKLAND, Today: Aussies and Kiwis can now show their appreciation for the unsung heroes of local sports through a nifty new online platform from Cadbury, developed by Ogilvy.

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Recent Posts

Heineken’s 3D billboard turns heads in Auckland

May 9, 2025 | By Editor

AUCKLAND, Today: Heineken NZ has pulled off a show-stopping 3D billboard in Auckland’s buzzing Ponsonby, designed to highlight the smooth, refreshing vibe of Heineken Silver. Read more

Arrivals & Departures: Together appoints award-winner Charlotte Lobo

May 9, 2025 | By Editor

AUCKLAND, Today: Together has just welcomed top search and performance media expert Charlotte Lobo as Senior Activation Director, adding even more talent to its award-winning independent media agency team. Read more

NZME gears up for major auto expansion

May 9, 2025 | By Editor

AUCKLAND, Today: NZME has just signed an MOU with Gumtree Group to explore launching a competing digital marketplace in New Zealand’s booming automotive market, currently dominated by just one major player. Read more

Donk it like you mean it

May 8, 2025 | By Editor

AUCKLAND, Today: Scapegrace has teamed up with Parnell’s The Business Marketing Group (TBMG) to launch Thunderdonk, a Kiwi-made flavoured whiskey available in Spiced Maple and Salted Caramel. Read more

Boidman and Frey join WOO Congress in Mexico City

May 8, 2025 | By Editor

AUCKLAND, Today: The Out of Home world is evolving fast, and two top experts are joining the speaker lineup at the World Out of Home Organization Congress in Mexico City, June 4–6. Read more

Babybel and Pokémon team up for tasty, playful snack adventure

May 8, 2025 | By Editor

AUCKLAND, Today: Get ready for snack time with a twist—Babybel has teamed up with The Pokémon Company International for a playful collab that's set to excite Pokémon fans of all ages. Read more

Contagious names 2025 pioneers shaking up global creativity

May 8, 2025 | By Editor

AUCKLAND, Today: Contagious has unveiled its 2025 Contagious Pioneers list, celebrating agencies from around the globe that are pushing creative limits and setting new standards in marketing innovation and effectiveness. Read more

Are Media partners with global media giant

May 7, 2025 | By Editor

AUCKLAND, Today: Are Media has locked in its spot as New Zealand’s biggest lifestyle publisher, thanks to a new partnership with Dotdash Meredith (DDM), the global media giant behind some legendary brands. Read more

TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: Together appoints award-winner Charlotte Lobo

May 9, 2025 | By Editor

AUCKLAND, Today: Together has just welcomed top search and performance media expert Charlotte Lobo as Senior Activation Director, adding even more talent to its award-winning independent media agency team. Read more

Arrivals & Departures: Vevo expands APAC team with key appointments

May 5, 2025 | By Editor

AUCKLAND, Today: Vevo is expanding its presence across APAC, with new roles for Tim O’Connor, Blair Kelly and newcomer Alex Trumble to drive growth, innovation, and commercial momentum in the region. Read more

Arrivals & Departures: Special PR brings on DARKHORSE founder Liam Taylor

May 2, 2025 | By Editor

AUCKLAND, Today: Special PR is bringing on industry heavyweight Liam Taylor, who’s set to join the Auckland office as Business Development Director from 12th May 2025. Read more

Arrivals & Departures: Fresh faces join Colenso’s award-winning creative team

May 2, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024 — crowned Cannes Lions Agency of the Year (Pacific), scoring new clients, and nabbing New Zealand’s first ever Immortal Award. Now they’re growing the creative bench. Read more

New energy at IMANZ as Duncan Shand steps in

May 1, 2025 | By Editor

AUCKLAND, Today: IMANZ has just added Duncan Shand from YoungShand to its Board, bringing even more indie firepower to the table. Read more

HMC welcomes new design talent Kayla McQuade

April 22, 2025 | By Editor

HAMILTON, Today: Kayla McQuade has joined Hamilton-based agency HMC as Visual Communication Specialist, following a year freelancing across painting, illustration, and design. Read more

EssenceMediacom taps Maddison Keogh

April 11, 2025 | By Editor

AUCKLAND, Today: EssenceMediacom has appointed Maddison Keogh as APAC Client Managing Partner for Uber, stepping into one of the agency’s most exciting and fast-paced regional accounts. Read more

Stuff Group appoints Anna Magasiva as Director of Agency

April 8, 2025 | By Editor

AUCKLAND, Today: Anna Magasiva is heading to Stuff Group, stepping into the role of Director of Agency from May, and reporting to Commercial Director Jaana Collins. Read more

Droga5 reshapes creative leadership

April 2, 2025 | By Editor

AUCKLAND, Today: Droga5 is refreshing its creative leadership, with Barbara Humphries and Damon Stapleton stepping in as Co-Chief Creative Officers across Australia and New Zealand. Read more

Momentum adds creative firepower with Alex Kenny

March 27, 2025 | By Editor

AUCKLAND, Today: Momentum Group just announced Alex Kenny as Creative Director—beefing up the agency’s digital performance and creative smarts in a big way. Read more

New leadership move for Wasserman

March 25, 2025 | By Editor

SYDNEY, Today: Wasserman has appointed Peter Jarmain as Vice President to lead Wasserman Live across Australia and APAC, heading up branding, signage, fabrication, live events and experiential operations. Read more

Leadership shifts as Andrew Little exits

March 24, 2025 | By Editor

AUCKLAND, Today: Leadership is evolving at DDB Group AUNZ, with Priya Patel and Matty Burton stepping into bigger roles across the region, officially from April 1. Read more

Four minds, endless creativity

March 13, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024, winning Cannes Lions Agency of the Year (Pacific), securing new business, and taking home New Zealand’s first Immortal Award. Now, the agency is expanding its creative team with four senior hires. Read more

Luke Farmer strengthens Bastion Shine’s team

March 13, 2025 | By Editor

AUCKLAND, Today: Bastion Shine has welcomed Luke Farmer to lead the Air New Zealand account and drive new business development, further strengthening the agency’s growth and client relationships. Read more

PHD Aotearoa expands leadership with key promotions

March 10, 2025 | By Editor

AUCKLAND, Today: Omnicom Media Group agency PHD Aotearoa has promoted Amanda Palenski to Managing Director, effective immediately. She will lead operations, driving multi-channel strategies to create transformative experiences for clients. Read more

Doohly partners with OOHMAA to drive growth in New Zealand

March 10, 2025 | By Editor

AUCKLAND, Friday: Doohly, a leading digital signage CMS provider, has joined the Out of Home Media Association Aotearoa (OOHMAA). The move highlights its dedication to supporting New Zealand’s out-of-home industry. Read more

Unilever NZ shakes up senior leadership

March 5, 2025 | By Editor

AUCKLAND, Today: Unilever New Zealand has welcomed three new senior leaders, appointing Nigel Melhuish, Keely Pipkin, and Sailen Mudaly to key positions across the business. Read more

Robi Stanton joins BBC Studios to lead global media and streaming in ANZ

March 3, 2025 | By Editor

AUCKLAND, Today: BBC Studios has appointed media industry leader Robi Stanton as EVP & GM of Global Media and Streaming for Australia & New Zealand. She’ll oversee content sales, channels, streaming, and ad sales in the region. Read more

Lani Jamieson joins D3 to shape the next chapter of its growth

February 27, 2025 | By Editor

AUCKLAND, Today: D3 is gearing up for growth with Lani Jamieson as its new General Manager. She’ll oversee operations and enhance client outcomes as the agency expands, following a major win with ZIWI USA Inc. Read more

Stuff Group taps Belinda Francis to lead North Island Markets

February 25, 2025 | By Editor

AUCKLAND, Today: Belinda Francis joins Stuff Group as Head of North Island Markets, steering commercial strategy for key publications like The Post and NZ House & Garden. Read more

Nikki Grafton’s vision for change: The new CEO of Omnicom Media Group New Zealand

February 19, 2025 | By Editor

AUCKLAND, Today: Highlighting New Zealand's growing importance, Omnicom Media Group (OMG) has appointed PHD New Zealand CEO Nikki Grafton to the new position of CEO, OMG New Zealand. Read more

PRINZ APR appoints Suzy Giles as the new Chief Examiner

February 14, 2025 | By Editor

AUCKLAND, Today: PRINZ is thrilled to announce Suzy Giles as the new Chief Examiner for the APR program. The APR qualification validates PR professionals' expertise globally, including in major markets like the USA and UK. Read more

Drew Lightfoot joins Reel Factory with a unique mix of mediums

February 13, 2025 | By Editor

AUCKLAND, Today: Drew Lightfoot's journey into the creative world started unusually early. At just a pre-teen, he was already paving his path in the industry. Read more

Stuff Appoints Margaret Hawker as New Director of Harakeke

February 12, 2025 | By Editor

AUCKLAND, Today: Margaret Hawker has been named Director of Harakeke at Stuff, bringing a wealth of experience from her previous roles at NZME and Are Media. Read more

Sally Hooper appointed as Managing Director at Bastion Shine

February 3, 2025 | By Editor

AUCKLAND, Today: Bastion Shine is thrilled to welcome Sally Hooper as the new Managing Director of its Wellington branch Read more

Special PR boosts experiential services as Jessica McColl takes the reins as head of brand experience

February 3, 2025 | By Editor

AUCKLAND, Friday: Jessica McColl has joined Special PR as the new Head of Brand Experience, bringing over twenty years of creative expertise to the team. Read more

Ash London joins More FM for a night of new tunes and tales

January 29, 2025 | By Editor

AUCKLAND, Today: MediaWorks kicked off the year with Simon Barnett back to More FM’s Breakfast Club. They’re also excited to introduce Australian radio star Ash London to their new night show. Read more

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