AUCKLAND, Today: Revolutionising advertising, the MADE THIS AI Artist Collective has launched in Australia and New Zealand. This group features top AI artists globally, curated by MADE THIS, similar to how production companies roster film directors.
AUCKLAND, Today: New research shows high brand switching rates across all income levels in New Zealand and Australia. The typical retail journey is also taking longer due to the cost-of-living crisis.
AUCKLAND, Today: DoorDash, an on-demand delivery platform, has launched The Unofficial Deal of the Games We Can’t Name campaign with creative agency FEDERATION.
AUCKLAND, Today: ANZ’s new campaign shines a light on fraud protection and tools to help customers secure their money. Created by TBWA\NZ, this platform lets ANZ highlight customer protection and evolve with new tech.
AUCKLAND, Today: The new Make Epic Things Happen platform aims to inspire young people to consider a career in accounting, showing how it can transform passions into a career.
AUCKLAND, Today: Auckland’s creative agency, The Idea Shed, has teamed up with Perfetti Van Melle for the new Mentos campaign, Fresh Feels Like, part of the YES TO FRESH platform. This is The Idea Shed’s debut campaign for Mentos.
AUCKLAND, Today: Following back-to-back Cannes Grand Prix wins, Colenso is boosting their creative team with the addition of Kelly France and Andrew Hathaway.