Most newspaper and magazine titles dropped in the magazine and newspaper audits and receivership figures, released Friday by the Audit Bureau of Circulations and Nielsen Media.
But the falls were mainly very slight – and for many, a drop in circulation was met with a rise in readership (and vice-versa).
Our analyses are based on year-on-year data, but a comparison of the period-on-period figures shows many titles – both magazines and newspapers – are slowly improving after very modest returns in 2013.
And, inevitably, Stuff and the NZ Herald Online are growing mightily, offsetting the slow decline of print editions.
ABC MAGAZINE AUDITS
Weekly (Up): That’s Life, NZ Farmers Weekly.
Weekly (Down): Lucky Break, New Idea, NZ Listener, NZ Woman’s Day, Straight Furrow, TV Guide.
Monthly (Up): Australian Women’s Weekly, AA Directions, Cleo, Fishhead, Good Health, Healthy Food Guide, Mindfood, Motor Equipment News, NZ Classic Car, NZ House & Garden, NZ Lifestyle Block, NZ Logger, NZ Retail.
Monthly (Down): AgTrader, Boating NZ, CountryWide, Creme, Demm, Girlfriend, M2, Metro, NZ Gardener, NZ Performance Car, NZ Tuck & Driver, NZ Trucking, Next, North & South, NZ4WD, NZ Autocar, NZBusiness, NZ Dairy Exporter, NZ Fishing News, NZ Horse & Pony, NZV8, Readers Digest, Recipes+, Skywatch, Taste, The Dairyman, Your Home & Garden.
Bimonthly (Up): Build, Dish, Green Ideas, Homestyle, NZ Geographic, NZ Rugby World, Nursing Review.
Bimonthly (Down): Cuisine, D-Photo, Exporter, Good, Idealog, Little Treasures, M2 Woman, NZ Company Vehicle, Nursing Review, NZ Fishing World,
ABC NEWSPAPER AUDITS
Daily (Up): Greymouth Star, Oamaru Mail, Wairarapa Times-Age.
Daily (Down): Dominion Post, NZ Herald, Otago Daily Times, The Press, Southland Times, Waikato Times, Asbhurton Guardian, Bay of Plenty Times, Rotorua Daily Post, Gisborne Herald, Hawkes Bay Today, Manawatu Standard, Nelson Mail, Northern Advocate, Taranaki Daily News, Timaru Herald, Wanganui Chronicle.
Weekly (All down): Herald on Sunday, National Business Review, Sunday News, Sunday Star-Times.
Non-daily Press (All down): Marlborough Express, Northland Age, Whakatane Beacon.
NIELSEN MAGAZINE READERSHIP
Weekly (All Down): Lucky Break, New Idea, NW Magazine, Listener, NZ Woman’s Weekly, That’s Life, TV Guide, Time, Woman’s Day.
Monthly (Up): Boating NZ, Farm Trader, Healthy Food Guide, Fishhead, Kiaora, Mindfood, NZ Gardener, Wild Tomato, Your Home & Garden.
Monthly (Down): Australian Women’s Weekly, Avenues, Cleo, Cosmopolitan, Creme, Deals on Wheels, Girlfriend, God Health Choices, M2, Metro, Motorcycle Trader, Motorhomes Caravans & Destinations, Next, North & South, NZ Autocar, NZ Classic Car, NZ Fishing News, NZ Horse & Pony, NZ House & Garden, NZ Lifestyle Block, NZ Performance Car, NZ Trucking, NZV8,
Readers Digest, Recipes+, Sky Sport magazine, Skywatch, Taste, The Red Bulletin, Trade-A-Boat.
Bimonthly (Up): Dish, Rugby World.
Bimonthly (Down): Cuisine, Fish & Game, Good, Food, Home NZ, Little Treasures, NZ Fishing World, NZ Geographic, NZ Life & Leisure, Urbis.
Quarterly (Up): Bride & Groom, Hunting & Fishing NZ, OhBaby!, The Word for Today, Word for You Today.
Quarterly (Down): AA Directions, Family Care, Houses, NZ Weddings, NZ Fashion Quarterly, Parenting.
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