Ice cream exporter adds Sugar

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Sugar & Partners has picked up the New Zealand Natural Premium Ice Cream creative business after a pitch against unidentified agencies. NZN has worked with a number of agencies – but the incumbent here was likely to have been Work Communications.

“S&P is really pleased to announce a new communications partnership with New Zealand Natural,” said S&P managing partner Jeremy Johnston.

“This is one of NZ’s great export success stories; a global network, obsessed with crafting incredible ice cream and sharing it with the world.

“Not only is this a tremendously exciting brief, they had us at ‘Churros’, which is insanely delicious”.

S&P has commenced strategic planning for a new brand & communications platform in time for a summer campaign.

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