AUCKLAND, Today: NZME has named three executives to join their senior Auckland commercial team. A number of key roles have been confirmed, with each person chosen for their ability to unearth and recognise opportunities for clients.
Radio is a key vertical for NZME and the new structure of the senior Auckland commercial team reflects that.
The recent commercial radio survey featured some strong wins for NZME, giving a head start to the new arrivals.
Jaana Collins has been appointed to GM of Radio Revenue – Agency. Collins has over 10 years radio experience working across multiple roles in both direct and agency for TRN and NZME. She has a deep understanding of agency requirements and is passionate about radio as a medium. The role will have a focus on identifying and developing market and client specific strategies.
NZME head of revenue Paul Hancox said: “It’s great to have Jaana Collins in the new role of GM radio agency. Jaana brings a wealth of radio knowledge and in her new role will be looking at a wide range of audience demographic solutions.”
“These new roles complement the recent hires of Nikki Stevens, Andy Taylor, and Hayley Braisby.”
Greer Ell is the new Radio Commercial Lead – Auckland, a senior member of the Auckland Direct team. The role works closely with the Auckland direct sales team to explore opportunities in radio. Ell works with the team on integration and delivery, solidifying NZME radio brands as a premiere media partner for New Zealand businesses. She has 12 years’ experience in radio sales, and an in-depth knowledge of the radio market. Ell’s appointment rounds out the high performing Auckland direct sales team, led by head of sales Neil Jackson.
Hancox said: “NZME is committed to both radio as an industry and growing radio revenue. By investing in a strategic senior radio commercial team we are able to use this platform to achieve fantastic results for clients all over New Zealand, regardless of if they want a nationwide campaign or to reach their grassroots community.”
Focusing on print, another crucial vertical for NZME, is Chris Rudd with his recent appointment to head of print. Working across the entire print business including regional revenue, direct and agency, Rudd’s role is to ensure creative and cohesive content and advertising opportunities are available across NZME’s entire suite of newspaper and magazine titles. With 20 years’ experience in media across direct and agency clients, and having previously led the agency team, Rudd is well positioned to deliver results for advertisers.
These new roles complement the recent hires of Nikki Stevens as GM – Wellington and Australia agency markets, Andy Taylor as trading director, Margaret Hawker as agency team lead – Integration, and Hayley Braisby in the role of Auckland team lead.
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