NZME brings Hokonui folklore brand to Hawera

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NZME Radio launches a new rural radio station – part of NZME’s Hokonui-branded rural radio network – in Hawera this Tuesday (April 7). The station’s arrival in town means Coast and NewstalkZB have moved to new frequencies.

NZME’s focus on local talent and shows relevant to their community continues with announcer Bryan Vickery moving from Coast to host the new Hokonui Breakfast show from 6am to 9am weekdays.

“It’s a privilege to be the first presenter to front the Hokonui Breakfast show,” Vickery says. “I’m excited because its local radio at its very best. Plus the music will be awesome with one great song after another.

“Hokonui is a radio brand that already celebrates dynamic rural communities around the country and will be a great fit for South and Central Taranaki. I have lived and worked in Taranaki for the last 15 years and this new station aims to keep locals entertained and informed.

Hokonui Radio will also feature Jamie MacKay’s popular Farming Show (which runs across NZME’s NewstalkZB and Radio Sport networks).

“Hokonui Radio has been deliberately launched in Hawera due to the strong rural community, who we believe will be attracted to all the station offers,” said NZME Radio central region general manager Greg Murphy.

The name Hokonui entered Kiwi folklore in the 19th century when Prohibition-style stills produced NZ’s own illegal moonshine over manuka furnaces in the mountains of Southland.

The NZME new Hawera frequencies are:

  • Coast – 1323AM
  • NewstalkZB – 96.4FM
  • Hokonui Radio –88.2FM or 1557AM
  • All stations can be heard on iHeartRadio (

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