AUCKLAND, Today: Ogilvy Network New Zealand has unveiled its new management structure, featuring Kelly-Ann Maxwell (KAM) as ceo. New appointments include customer experience & innovation director Matt Oxley, and group creative director Chris Schofield (partnering with recently promoted Nina East).
The changes bring Ogilvy’s global offerings of advertising, brand and content, experience, PR and health together into the local market.
Since landing on New Zealand shores only three years ago from London, KAM has held the roles of Designworks ceo and then WPPNZ ceo (creative agencies).
Bringing further international experience into the Ogilvy innovation team is Matt Oxley, who’s ex DDB Australia and TribalWorldwide London.
“We are committed to building a network who represent an authentic New Zealand voice.”
Schofield joins Ogilvy from Shine, and Oxley from DDB Australia and previously TribalWorldwide London.
KAM said: “The time is right to reposition Ogilvy in the local market. Our integrated platform for client growth is undoubtedly the future of advertising.
“It’s an incredible network with a proven history that I’m keen to be a part of. I will be focussing on developing successful partnerships with all of our clients, while obtaining a firm focus on excellence and creativity.
“We have incredible talent at the helm who bring a breadth of experience to the Ogilvy Network. We are committed to building a network who represent an authentic New Zealand voice and we are focused on building a diverse and inclusive team who will meet our clients’ needs.”
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