AUCKLAND, Today: Sky is upping its advertising game with squeezebacks during NRL and Super Rugby Pacific coverage. This dynamic ad format offers brands premium exposure without interrupting the live action.

AUCKLAND, Today: Kiwis eager to buy better now have an easier time with the launch of New Zealand’s first nationwide B Corp retail activation.

AUCKLAND, TODAY: Last night, Mango Communications won the PRINZ supreme award at the annual gala in Auckland. Their clever and crafted campaign, designed to start a PR firestorm, did just that.

AUCKLAND, Today: MediaWorks reported its full-year results for 2023, showing an increase in EBITDA despite a 5% revenue decline. EBITDA reached $34.6 million, up from $34.4 million in 2022, with a one-off impairment of $86.5 million.

CHRISTCHURCH, Today: In Ōtautahi, TwoScoops Creative agency has kicked off the Make Moogy Smile campaign for Home & Family.

AUCKLAND, Today: Johnnie Walker, the top Whisky brand globally, has teamed up with Crave Global to celebrate their iconic Blue Label. They’ve created a challenge that’s just as exclusive as the Whisky.

AUCKLAND, Today: The Warehouse has just launched a beauty–its new healthy and body range that is spot on, Good One, developed in collaboration with creative powerhouse, Special.

AUCKLAND, Today: MOTAT has embraced its role as Aotearoa’s science and technology playground by celebrating 60 years: hands-on, minds-on discovery for everyone!

AUCKLAND, Today: Popeyes Fried Chicken has arrived, and everyone wants a taste. But being the first to try it? That’s a special bragging right.

AUCKLAND, Today: Industry expert Steven Tindall’s new study reveals the impressive reach of radio and outdoor advertising, especially when combined. With over 25 years in the media field, Tindall presented these findings at MediaWorks roadshows with their agency partners.