AUCKLAND, Today: In today’s ever-expanding world of advertising and media, brands vie for consumer attention. Magnetic, a new data solutions provider, aims to tackle New Zealand’s $1.89 billion advertising waste, helping marketers enhance performance and ROI.

AUCKLAND, Today: Last Friday, for International Women’s Day, DDB Group Aotearoa launched the Phyllis Project, aiming to empower future female leaders. It’s in its fourth year and invites 10 applicants for a year-long journey of learning and inspiration.

AUCKLAND, Today: Shout Media is excited to announce the acquisition of Shopping Centre media specialist, Adz Up from 1 April 2024. Adz Up has digital and classic media assets spanning 50 shopping centres and 30 cinemas throughout New Zealand, bringing new opportunities to Shout Media’s expanding portfolio.

AUCKLAND, Today: Tech innovators are setting their sights on Aotearoa New Zealand for the third annual Future State event. It’s a pivotal gathering at Spark Arena, expected to attract a crowd on 2 May.

AUCKLAND, Today: With a heavy heart, a head full of thoughts and fond memories of my co-founder David Gapes, there are not enough words to fill this page.

AUCKLAND, Today: Nielsen CMI Readership results released today show Stuff holds the number one audience position across New Zealand’s digital and print products. The Stuff Group reaches 3.377M Kiwis every month, the largest media audience in the country. The portfolio includes flagships such as stuff.co.nz, The Post, The Press and Neighbourly.

AUCKLAND, Today: Born Bred Talent, Australia and New Zealand’s premier talent and creative agency, proudly champions women’s empowerment with its month-long celebration of International Women’s Day. Throughout March, we’ll dedicate time, resources, and expertise to support women’s charities and aid those in need.

AUCKLAND, Yesterday: Following a competitive pitch process led by consultant Jodi Williams, Pitchblack Partners and their sister production company Jetblack have been appointed as Oceania’s lead Strategic, Creative, and Production partner.

AUCKLAND, Today: Dune: Part Two has outperformed all films since the July 2023 Barbenheimer event, boasting the largest opening weekend.