Retargeting outfit AdRoll drew a lot of interest at NZME’s ad:tech earlier in the week. “This year’s ad:tech was smaller and more compact than last year,” said Sydney-based managing director Ben Sharp.... Read More

French satirical magazine Charlie Hebdo has released its latest magazine following the terrorist attacks in Paris with a cover that depicts a man riddled in bullet holes drinking champagne. Read More

One of the stars at ad:tech was oOh! Media’s remarkable Excite retail screen – an interactive marvel that’s already a hit with food court visitors at Northwest shopping centre, Downtown, Sylvia Park... Read More

Sue McCarty, the redoubtable former ceo of the Marketing Association, has joined Australasian content marketing provider Castleford as NZ/Australia general manager. She is seen here yesterday (with business development manager Hamid Mashali)... Read More

From February, Sky TV will offer – and pay for the infrastructure – to caption some of its programmes on Prime, with a focus on NZ on Air-funded and primetime content. Read More

Apart from two golds for Japan, all winners announced so far at the Epica Awards in Paris – which bills itself as a global creative show – have come from Europe, Russia... Read More

Closing the gap between the digital and physical world is the objective for Kiwi tech company TapMe Media which is starting to roll out its marketing and activation communication platform. Read More