AUCKLAND, Wednesday: Since Parnell-based creative agency Calibre + Candor launched its Tiger Trade Investor Cats campaign in August, the apps weekly downloads have increased by nearly 140% and the number of registered users has quadrupled.

AUCKLAND, Today: The Comms Council last night issued the call for entries for this years’ Axis Awards. “If this isn’t your first rodeo, you’ll be aware that this is where the theme for the year is introduced,” says Axis 2023 convenor Leisa Wall.

AUCKLAND, Today: Opera has always been an immersive multisensory experience that pushes the boundaries of the audience, taking them on an emotional journey like no other artform. The challenge for Federation was to create a new brand campaign for NZ Opera that communicated this in a compelling way. 

AUCKLAND, Tuesday: Gulf Guardians and Okuma New Zealand have teamed up to release a new campaign to help “turn the tide” and regenerate the Hauraki Gulf.

AUCKLAND, Tuesday: To help strengthen its fundraising efforts, Philips Search & Rescue Trust has signed a new media partnership with NZME which will see the trust supported by NZME’s network of audio, print and digital platforms.

AUCKLAND, Tuesday: The 2022 Westpac NZ Franchise Business Awards have recognised the Rodney Wayne Change The Story campaign by Lachlan McPherson & Friends as Marketing Campaign of The Year.

AUCKLAND, Today: Westhaven-based hybrid design, production and events agency MetroEXP has been appointed by Arvida Retirement Living as its new design agency. The incumbent agency was Fuse Creative.

AUCKLAND, Today: Last year, Spark and Colenso BBDO launched S.N.T.A. to take the guesswork out of gift buying for all sorts of niche New Zealanders. This year he’s back, tackling the hard-to-buy-for person that exists in every family.

AUCKLAND, Today: Following two years of growth in North America – and two Super Bowl hits – Special is expanding its offering with a new office in The Big Apple.