SYDNEY, Wednesday: Dentsu has promoted Tim Powell to the Sydney-based position of chief PR offficer, Australia & New Zealand. This is a new role for the company.
TRA adds firepower
AUCKLAND, Today: Insights & research agency TRA has unveiled three new appointments to its client service team to support its “burgeoning” new client base.
Strong Q1 result for out-of-home sector
AUCKLAND, Wednesday: The Out of Home Media Association Aotearoa (OOHMAA) has reported a solid start to 2022, with quarterly revenue performance up 4% year on year, delivering media revenue of $27.9 million for Q1 2022.
Chemistry & TAB capture the excitement
AUCKLAND, Tuesday: TAB and Westhaven-based independent creative shop Chemistry target digitally savvy sports fans with their latest campaign, with the promise of “even more sporting excitement during big games”.
Saatchi & Digitas win Westpac pitch (updated)
AUCKLAND, Tuesday: Following a pitch process, Saatchi & Saatchi and CX/CRM/data specialists Digitas have been appointed to the agency roster for Westpac, where they will join (previously appointed) Spark Foundry.
MBM, Z Energy and Lumo plug electric
AUCKLAND, Today: MBM and Lumo have climbed aboard the electric vehicle bandwagon with giant Z Energy digital billboards in Auckland, Hamilton, Tauranga, Wellington, and Christchurch.
Auckland calling
WELLINGTON, Today: Willis St-based creative shop EightyOne is to open an Auckland office, and announced the appointment of copywriter Joe Stuart in Auckland.
Why Marketing is still sexist and how to fix it
AUCKLAND, Today: Off the back of their first Learnings Webinar (featuring insightful speakers with relevant topics each month) the Comms Council has announced the next talk in the series, Brandsplaining: Why Marketing is (still) sexist and how to fix it.
Coca-Cola expands Nutriboost
AUCKLAND, Today: VMLY&R and Ogilvy have crafted a new campaign for Coca-Cola’s Nutriboost to promote the brand’s three new flavours.
$3.2 billion!
AUCKLAND, Today: The Advertising Standards Authority reports that advertising revenue across main media was $3.199 billion dollars for the 12 months to 31 December 2021.
