AUCKLAND, Today: Fire & Emergency New Zealand has appointed MBM as its agency of record from April 2022, following a competitive pitch process in late 2021. The incumbent – for creative as well as media – was FCB Wellington.
Home Sweet Home
AUCKLAND, Tuesday: Yahoo has appointed Tama Sweetman as NZ head of sales, effective immediately. After spending 14 years in AU, Sweetman will be heading back home to Auckland for the role.
WARC global Creative 100 revealed
LONDON, Wednesday: WARC has released its Creative 100 world rankings, a benchmark celebrate creative excellence, starring the most awarded campaigns and companies in the world. NZ – apart from their direct connections to global parent companies – does not feature.
Axis 2022 is live tomorrow
AUCKLAND, Today: The Axis 2022 online awards show will be broadcast live tomorrow afternoon (Thursday 17 March), going out at 2pm, with RuPaul’s Drag Race Down Under queen Kita Mean presenting (scroll down for the link).
Today FM counts down
AUCKLAND, Today: MediaWorks’ new talk station Today FM, which goes live in just one week, has established a dedicated website (scroll down for the link).
World-first study proves influence of Large Format
AUCKLAND, Today: Leading out-of-home media company JCDecaux NZ has released the results of a world-first study conducted in partnership with global neuro-analytics company, Neuro-Insight.
Irish Electronica meets Pacifika Culture
AUCKLAND, Monday: Film Construction Director Ayla Amano tells a powerful story in her music video Familial, set in South Auckland for storied Irelands electronic artist Daithi (scroll down for the link).
South Australia & TBWA\NZ target Kiwis
ADELAIDE, Monday: The South Australian Tourism Commission and TBWA\New Zealand have launched a marketing campaign designed to attract Kiwis to the “original and unexpected experience”s on offer in South Australia.
Easy Crypto launches brand platform via Proximity
AUCKLAND, Today: Easy Crypto, New Zealand’s largest crypto exchange, has launched its first brand platform via Proximity NZ.
Eight signs global award-winning directing talent
AUCKLAND, Today: Award-winning director Charlotte Evans has joined Eight’s AUNZ expanding roster of talent.
