Strategy Sage

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AUCKLAND, Today: Dentsu Aegis Network NZ has promoted award winning strategist Claire Beatson from WiTH Collective head of strategy, where she has overseen market leading work for ASB Bank, into a newly created role of general manager of strategy for the whole network.

Eye of the Tiger

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AUCKLAND, Today: Kiwi author and client/agency specialist Sarah Ritchie has won an international accolade for her latest book, How to Tango with a Tiger: a marketer’s guide to working with creative communications agencies.

Up 146%!

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BUSAN, Today: NZ entries to South Korea’s Ad Stars Awards grew 146% (from 440 in 2019 to 1081 in 2020. Three Kiwi senior creatives are among the international jury panel – Big CD Joe Holden, Stanley St CD Kim Ellison, and FCB ECD Peter Vegas.

No Surprises

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AUCKLAND, Thursday: The recently rebranded Out of Home Media Association Aotearoa has reported revenue for Q2 is down by -76% on net media revenue year-on-year, posting $8.8 million.

Make My Day

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AUCKLAND, Today: TBWA\NZ has appointed Wiktor Skoog as creative director of its TBWA\Make. Hailing from Sweden, Skoog will lead Make, which was set up to deliver creative product design, partnerships and long form content creation for the group.

TikTok Security Risk?

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SYDNEY, Thursday: The Australian government is reportedly scrutinising TikTok for any risks it may pose to users from around potential foreign interference and data privacy issues.

Fibs?

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AUCKLAND, Wednesday: A bitter and angry reader writes: “An agency on your list has blatantly lied about their numbers.

Frank Grows

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AUCKLAND, Today: Ponsonby-based creative ad-tech agency We Are Frank has appointed a new agency lead. She’s Ebony Kitching, who joins as sales manager.

Down Under

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NEW YORK, Wednesday: global media advertising markets – including NZ – are averaging a 28.2% decline in advertising expenditure in the “first wave” of the Covid-19 pandemic, according to expert data analysis by Standard Media Index.