WAIKANAE, Today: Long-serving NZ rock & showbiz promoter Stewart Macpherson is looking for advertisers to support the UK production of American Idiot:The Musical by Green Day his company, Stetson, is bringing to Auckland in October.
South Korea taps two from NZ
BUSAN, SOUTH KOREA, Thursday: Two finals judges from New Zealand have been selected for the Ad Stars creative competition, to be held in August.
No M+AD tomorrow
AUCKLAND, Today: Most advertising and media professions will be taking at least a partial day off to celebrate Anzac Day tomorrow (Thursday 25th). And, as usual, most of them still stay in contact via cell and email.
Speedo check
AUCKLAND, Today: In yesterday’s story about the management buyout of Bauer Media’s Autotrader, we quoted a Bauer spokesperson who claimed the title was NZ’s largest automotive-only classified website.
Colenso, Y&R, DDB through in New York
NEW YORK, Today: New Zealand has seven entries through to the shortlist at the New York Festivals Advertising Awards – Colenso BBDO has four, Y&R two, and DDB one.
DDB, Special star in Effectiveness Index
NEW YORK, Wednesday: DDB NZ was ranked #5th effective agency in the world in 2019 by the Global Effie Effectiveness Index. Special Group ranked #3 most effective indie agency.
Radio rising
AUCKLAND, Today: The results for the first radio survey for 2019 show that 3.62 million people or of New Zealanders aged 10+ (83%) listen to radio each week, with 3.34 million (77%) of them tuning into commercial radio each week.
PHD, Colenso, DDB rank No 1 in NZ
LONDON, Today: PHD Auckland’s DB Export Beer Bottle Sand, and PHD & Colenso BBDO’s Child Replacement Programme were the best examples of creativity, effectiveness and media excellence in 2018, according to the Warc Rankings 2019 report, out this morning.
WeChat reaches NZ’s Chinese audiences
AUCKLAND, Today: Cross-cultural agency Bananaworks’ Eva Lee, account manager for WeChat, believes Kiwi brand owners and marketers are missing a trick. “WeChat is not just social media,” she says. “It’s a tool for marketing, providing services and e-commerce.
JCDecaux NZ in mix for Notre Dame rebuild funds (Updated)
AUCKLAND, Today: Jean-Claude Decaux, the French founder of global billboard giant JCDecaux (which now owns NZ’s APN Outdoor) is contributing to the Notre-Dame restoration fund.
