SYDNEY, Tuesday: Fandom is a A$4.3bn industry in Australia, with the average fan spending more than A$900 every year, according to strategist Toby Boon, reported in UK marketing site Warc. Read More
AUCKLAND, Monday: M+AD yesterday characterised a new relationship beween Transtasman agencies as “a merger” – the result of a confusing media release. Read More
AUCKLAND, Monday: Nick Licence, of Customs St-based digital agency Krunch, writes: “Dear M+AD Editorial team, much as Krunch would love to have scored a Gold, we didn't quite get there this time... Read More
SYDNEY, Today: Bauer Media AUNZ has begun its long way back from the abyss of 2020, relaunching as Are Media (“Audience/Reach/Engagement”). Read More
AUCKLAND, Today: Not surprisingly, the troops at indie creative upstart Stanley St are talking up their big win at the APAC Effies, where the Parnell agency was named the Most Effective Independent... Read More
LONDON, Today: Dentsu Group is rebranding globally, and the result is not one any truly creative agency worth its salt could possibly admire. It’s dropped the cap ‘D’ and substituted it with... Read More
AUCKLAND, Today: Brisbane-based award-winning Aussie PR agency Aruga Comms has established a New Zealand arm in downtown Anzac Ave – in association with NZ shop Energi. Read More
AUCKLAND, Today: Kiwi adman Vaughn Davis's second book, Covid Schmovid – 19 Ways to Make your Small Business Boom hands out useable advice without the usual cant or cliché. Read More