AUCKLAND, Today: BC&F Dentsu has appointed Murray Streets to lead the agency as managing director. Streets joins from FCB where he was general manager – integrated strategy, and is taking over the reins from Paul Catmur, who will stay on to be involved with creative output for the agency.
Streets will work closely with Luke Farmer who will continue in his role as managing partner and founder/partner, Daniel Barnes.
He began his career at Publicis in London then joined Saatchi & Saatchi NZ as senior strategic planner on Telecom. In his time at the agency he held both director of strategy and general manager roles. He’s worked with ASB, Air NZ, Toyota and Spark (through its transformation from Telecom).
At FCB he led the planning for Vodafone, Air NZ and Audi NZ. He will take up the BC&F Dentsu role in March.
“BC&F Dentsu is also welcoming back head of media Monica Wales from maternity leave.”
Murray Streets said: “I’m thrilled to have the opportunity to lead an independently minded creative agency that’s enabled by the wider resources of the Dentsu Aegis Network. My focus will be on developing an agency model for the future, integrating our many talents to create distinctive work that builds our clients’ brands and businesses.”
Paul Catmur, a founder and ceo of BC&F Dentsu, said: “I’m really chuffed that Murray is adding his drive, smarts and experience to managing partner Luke Farmer and the other wonderful people in our team.
“I will continue to be closely involved in the creative output of BC&F Dentsu, and look forward to having more time to work on writing projects which have been on hold for the last 10 years. I only hope I can remember where I’d got to.”
DAN NZ ceo Rob Harvey said: “I’ve known Murray for many years and he’s a great guy to come in and lead the team. The agency already has a strong culture and Murray will only add to that with his people skills and insight.”
Luke Farmer has also worked with Streets before: “I couldn’t be more excited to be reunited with Muz again and can’t wait to have him part of the team. We’ve got lots going on so he’ll be definitely hitting the ground running.”
BC&F Dentsu is also welcoming back head of media Monica Wales from maternity leave. She has been taking a rest from coping with the demands of her young daughter Frankie and is looking forward to getting back into the driving seat.
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