Since Parnell-based Alexander launched a specialist separate division called The Content Place in 2016, they have been producing much of their own content, including videos for social media, and are about to start offering their clients the opportunity to do podcasts.
“The ongoing reshuffle among major media companies gives us, as a specialist content marketing curator, access to the best business, tech, financial and consumer writers, videographers and photographers in the country,” says account manager Jade Alexander.
“We have built relationships with these quality people over many years and can help our clients create and share their stories and achieve their business outcomes. We are their content marketing place.”
In most instances The Content Place directs, films and produces – including scripting. In some cases, The Content Place commissions work from 90Seconds and Xlarge Productions (DoP Shane Lin).
The team
The Alexander PR team working on content are Dwayne Alexander, Laura Burns and Jess Manson. “We will be releasing our first podcast series in the next couple of weeks,” Jade Alexander says.
Their recent work includes production for AMP Capital Shopping Centres:
- Botany Town Centre: http://bit.ly/2vtNcta; http://bit.ly/2uolQQW
- … and The Palms Shopping Centre: http://bit.ly/2u5v45t
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