Republik limbers up for Tri NZ

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Triathlon NZ has appointed Freemans Bay indie Republik to its media and creative account, effective immediately. There was no pitch and no incumbent – the account was previously managed by a number of smaller and sponsor-aligned agencies.

“We’re really excited about this appointment,” said Republik director Paul McNamara. “Triathlon is going from strength to strength and we’re very happy to be playing our part in promoting the sport here in New Zealand.

“Tri NZ hosts and sanctions many events over the summer months, including the Sovereign Tri Series with the first being Sovereign Tinman at Mt Maunganui on 7 December.

“I might even give one a go!”

Triathlon NZ commercial manager Julie Monaghan said: “Off the back of bringing on Sovereign Insurance as our major sponsorship partner, we are delighted to appoint Republik as our official agency of record. They’re a great team, they produce quality work and they just make things happen. We couldn’t be happier.”

About Triathlon New Zealand

Tri NZ  is the national governing body for triathlon including triathlon, duathlon, aquathlon and cross triathlon events. They carry out development programmes for youth, coaching and officials, including managing the competition rules and developing safety and fairness standards across all events.

Tri NZ is responsible for selecting and managing age group teams to all ITU World Championship events on an annual basis. They own and deliver some key events, including the Sovereign Tri Series and various national championship events over a variety of distances. Triathlon New Zealand are also responsible for implementing a high performance programme that provides support for our elite and developing athletes, to help them advance and win on the world stage.


About Republik

In 2011 Republik opened the doors to their Sydney office, headed by general manager Andrew

Allan. The agency is located at Pyrmont, just a short walk from the CBD. Republik employs a fulltime team of 30 people across both their Auckland and Sydney offices.

They are well known for their unique offering of advertising, brand design, media planning, digital and social innovation that consistently delivers effectiveness and measurable results for their clients’ businesses.

The agency has won multiple media, effectiveness, direct and creative awards along with an AdMedia NZ Indie Agency of the Year title. Their client list includes Microsoft, Fuji Xerox, Samsung, Auckland Waterfront, Wesfarmers Industrial, Volvo, and now Triathlon NZ.

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