Saatchi’s first Tourism Fiji campaign hits high-note

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PARIS, Jan 1: Saatchi & Saatchi/Good Oil’s beautiful NZ Tourism Fiji Singing scored the No 4 spot on French site Adforum’s global Top 5 tvcs in the week before Xmas.

Instead of the usual come-hither travel ad fare, this ad uses spine-tingling Fijian choirs and singers to get its message across.

This was the first major campaign from Saatchi NZ since the agency won the account in February 2018.


Advertising Agency: Saatchi & Saatchi, New Zealand
Managing Director: Paul Wilson
Chief Creative Officer: Tony Talbot
Head of Account Management: Susie Darling
Head of Production and Content: Amanda Chambers
Head of Strategy: David McIndoe
Creative Directors: Jordan Sky, Kristal Knight, Guy Roberts
Account Director: Becky Kusel
Production Company: Goodoil Films
Director: Justin McMillan
Executive Producer: Mark Foster
Producer: Katie Kempe
Business Director: George Mackenzie
DOP: Crighton Bone
Editor: Simon Njoo
Production Design: Kim Tillbury
Post Production: Blockhead
Sound Design: Franklin Road
Music: Igelese Ete

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