Saatchi’s first Tourism Fiji campaign hits high-note

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PARIS, Jan 1: Saatchi & Saatchi/Good Oil’s beautiful NZ Tourism Fiji Singing scored the No 4 spot on French site Adforum’s global Top 5 tvcs in the week before Xmas.

Instead of the usual come-hither travel ad fare, this ad uses spine-tingling Fijian choirs and singers to get its message across.

This was the first major campaign from Saatchi NZ since the agency won the account in February 2018.


CREDITS

Advertising Agency: Saatchi & Saatchi, New Zealand
Managing Director: Paul Wilson
Chief Creative Officer: Tony Talbot
Head of Account Management: Susie Darling
Head of Production and Content: Amanda Chambers
Head of Strategy: David McIndoe
Creative Directors: Jordan Sky, Kristal Knight, Guy Roberts
Account Director: Becky Kusel
Production Company: Goodoil Films
Director: Justin McMillan
Executive Producer: Mark Foster
Producer: Katie Kempe
Business Director: George Mackenzie
DOP: Crighton Bone
Editor: Simon Njoo
Production Design: Kim Tillbury
Post Production: Blockhead
Sound Design: Franklin Road
Music: Igelese Ete


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