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AUCKLAND, Today: A new energy drink has hit stores throughout the country – and Gilda Kirkpatrick and the team at Auckland agency Hello are “incredibly proud” of the result.

AUCKLAND, Today: Following judging by 38 senior public relations and communications practitioners, the Public Relations Institute has announced 25 finalists in the 2019 annual industry awards.

AUCKLAND, Friday: Guinness have given a nudge and a wink to the passionate sporting rivalry between Ireland and New Zealand in a new campaign launched today via Special Group.

AUCKLAND, Today: PrintNZ, the body that represents New Zealand’s printers, packaging and visual communication industries, has joined a groundswell of concern over the Government’s proposed major revamp of the vocational education and training sector.

AUCKLAND, Today: Working with ice-cream maker Ben & Jerry’s agency PHD, the Phantom Labs team came up with bespoke Super Frames that have giant bites taken out of them.

AUCKLAND, Monday: oOh! Media has extended its network reach, following the integration of Adshel’s 1600 street furniture assets into the business. The company has also re-branded the Adshel assets to the oOh! brand in New Zealand.

AUCKLAND, Thursday: TBWA\NZ ECD Christy Peacock has resigned from his position and is to depart the agency after three years. He’ll now return to Australia for his children’s education.

The Comms Council has released Why Aren’t we Doing This? How long-term brand building drives profitability, a book written by UK strategist Peter Field, urging marketers and business leaders to understand how overly sales-led advertising is negatively impacting their business in terms of long-term growth and profitability.